FDBusiness.com

AmRest Takes Over Starbucks Stores in Germany

 Breaking News
  • Irish Distillers to Invest €150 Million in Sites in Cork and Dublin Irish Distillers has announced investment of over €150 million in its sites in Cork and Dublin to meet demand for its products as the Irish whiskey renaissance continues apace. This is accelerated by the continued growth of the company’s flagship Jameson brand, which is now in double or triple-digit growth in more than 80 markets [...]...
  • Kepak Sweeps Up Seven Awards at Blas na hEireann Irish meat processor Kepak Group has picked up seven awards at this year’s prestigious Blas na hEireann Irish Food Awards, including a Gold award for its newly launched Centra Irish Angus Sirloin Steaks with Pink Peppercorn Butter. As one of Europe’s leading food innovators, Kepak was up against the top Irish producers in a range of distinct [...]...
  • Chr. Hansen Acquires Dairy Ingredient Supplier Through the acquisition of Austrian-based ingredient supplier Österreichische Laberzeugung Hundsbichler, Chr. Hansen will further expand its enzyme production and presence into the traditional segments of specialty cheeses. Hundsbichler products are widely recognized for high quality, and this acquisition will enable Chr. Hansen to offer cheesemakers a second-to-none product portfolio in the animal rennet space. The acquisition [...]...
  • Croxsons Pulls Out All the Stops For HMS Spirits Company Leading glass packaging company, Croxsons, recently came to the aid of start-up artisan gin distiller, the HMS Spirits Company, to fulfil an urgent packaging requirement. The distiller had found itself without a closure for its latest release, Mary Rose Gin, a small batch London Dry Gin produced to celebrate Henry VIII’s famous warship. The distiller, who [...]...
  • Mains Overtaking Bottled Water Coolers in West Europe 102,500 more water coolers were installed across West Europe in 2017, marking a 3.4% increase and taking the total to 3.1 million, according to a new report from the sector’s leading specialist consultancy Zenith Global. The number of mains water, point of use coolers rose by 6.2% to reach 46.9% of the total, up from [...]...

AmRest Takes Over Starbucks Stores in Germany

AmRest Takes Over Starbucks Stores in Germany
April 21
15:10 2016

AmRest Holdings, Starbucks exclusive licensed partner in the Czech Republic, Hungary, Poland, Romania, Bulgaria and soon in Slovakia, has signed an agreement with Starbucks Coffee Company to acquire its retail stores in Germany. The move is expected to take effect in late May of 2016, and will mean that AmRest has the license to operate and develop the Starbucks brand further in the country.

Since entering Germany in 2002 with two stores in Berlin, Starbucks has expanded to 158 stores across the country. The 144 equity stores, plus 14 stores owned by licensees New Vision, SSP Germany and Marche, makes Germany the largest market for Starbucks in continental Europe. Late last year Starbucks announced a deal with REWE to open stores in its grocery channel.

“We’ve built an impressive business in Germany over the past 14 years, employing nearly 2,000 partners across the market. But we know Germany could be a much bigger market for us and we have ambitious growth plans to be where our customers live, work and travel,” explains Kris Engskov, president of Starbucks, Europe, Middle East and Africa (EMEA). “We are proud to expand our partnership with AmRest, who are recognized across Europe as one of the most entrepreneurial, people-focused companies in food retail, and have been remarkably successful in bringing the Starbucks experience to these important markets.”

AmRest, founded in 1993 by current supervisory board member Henry McGovern, and based in Wroclaw, Poland has been a partner licensee for Starbucks since 2008, when the company opened its first store in the Czech Republic. Since then, AmRest has operated Starbucks stores in Czech Republic, Poland, Hungary, Bulgaria, Romania and recently adding Slovakia where the first store is planned to be opened by the middle of 2016. Currently, AmRest operates 103 Starbucks stores, a portfolio to which the 144 stores in Germany will be added.

“We are excited to take the AmRest relationship with Starbucks to the next level by adding the German market to our portfolio. This development, which will double the size of our Starbucks business, is yet another proof that Anything is Possible on our journey to strengthen our presence in Europe,” adds Henry McGovern.

Currently, the majority of the more than 2,400 Starbucks stores in EMEA are licensed-owned and operated. The licensing model allows Starbucks to partner with brands that have a strong foothold in geographies and channels across Europe. These partners have experience in running highly profitable businesses.

About Author

mike

mike

Related Articles



Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • October 18, 2018Future Food-Tech London - Marketing Partnership
  • October 21, 2018Int'l Food Products Exhibition (Sial)
  • October 25, 2018Italian Espresso Coffee Show (TriestEspresso Expo)
  • October 25, 2018Finnish Food Fair
AEC v1.0.4

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber





Subscribe Here



Advertisements