Carlsberg on Track to Meet Full-Year Targets

 Breaking News
  • UK Supermarket Sales Continue to Increase Supermarket sales in the UK have increased by 3.6% compared with the same period last year, according to the latest grocery market share figures from Kantar Worldpanel, for the 12 weeks to 10 September 2017. This is the sixth consecutive month in which sales have increased by more than 3%. Fraser McKevitt, head of retail and [...]...
  • Much ‘Brexit’ Fatigue in Brussels “There is a lot of ‘Brexit’ fatigue in Brussels, which is a pity because it is such an important issue,” according to Mella Frewen (pictured above), Director General of Brussels-based Food, Drink Europe, which represents Europe’s largest manufacturing industry. Mella Frewen was addressing the 4th National Food & Drink Business Conference and Exhibition held recently [...]...
  • Sweet Dreams For UK Chocolatier After Factory Investment UK-based chocolatier Sweetdreams has invested £500,000 in a new 15,000 sq ft factory which will drastically increase the company’s output and create a variety of new jobs. Sweetdreams, the creator of Choc Nibbles, has experienced unprecedented growth in the past twelve months and now the business is looking forward to maintaining its rapid rise in the [...]...
  • Isle of Harris Distillery Wins Excellence in Branding Category at Inaugural Scottish Gin Awards The Isle of Harris Distillery has won the McLaren Packaging-sponsored Excellence in Branding category in an inaugural professional drinks competition to assess Scotland’s booming gin business. A new annual business event established to celebrate innovation and excellence in gin distilling in Scotland, the Scottish Gin Awards is held in partnership with The Scottish Gin Society. Michael [...]...
  • Halewood International to Launch Ideagen Q-Pulse Major drinks manufacturer, Halewood International, is to launch a UK-wide quality management system using software from Ideagen. The producers of Crabbie’s, Lambrini and Red Square Vodka – among other brands – will adopt Ideagen Q-Pulse for the management of key operational documentation such as quality policies, specification information, consumer feedback and internal and external audits. Q-Pulse will become [...]...

Carlsberg on Track to Meet Full-Year Targets

Carlsberg on Track to Meet Full-Year Targets
May 12
07:45 2011

Carlsberg Group has started 2011 well and is firmly on track to meet its full-year financial targets. In the traditionally small first quarter of the year, beer volumes grew by 11% to 23.3m hl, net revenue growth was 14% to DKr12.5b (Eur1.7b) and operating profit rose by 38% to DKr1b. However, the comparison is distorted by the destocking in Russia in the first quarter of 2010.

According to Carlsberg, overall beer markets in Northern and Western Europe declined in quarter one, and consumer dynamics remain challenging although there are some signs of small improvements. Carlsberg improved overall market share in the region with particularly strong improvement in Poland and South East Europe and with the UK business continuing to strengthen its market position.

Performance of the Eastern European business in the first quarter benefited from an improving macroeconomic environment and from distorted year-on-year comparisons. The group’s total beer volumes grew organically by 28% for the quarter. Adjusted for the destocking impact in Russia in Q1 2010, the organic volume growth for the region would have been an estimated 6%.

Jorgen Buhl Rasmussen, chief executive of Carlsberg.

On April 5th, the group launched a new global positioning of the Carlsberg brand with the aim of unleashing the brand’s full potential within the coming years. The new positioning will be rolled out across markets throughout 2011 using a wide variety of multimedia and marketing communication channels.

Supported by slightly higher marketing investments than in 2010, the group is well on track in the planning and executing of the commercial activities that will deliver the expected profitable market share growth across a large part of the business.

Carlsberg has confirmed its underlying assumptions and full-year outlook for market share growth in markets representing two-thirds of its business, high single digit percentage growth in operating profit and adjusted net profit growth of more than 20%.

Jorgen Buhl Rasmussen, chief executive of Carlsberg, comments: “We are satisfied with the group’s performance in Q1, while at the same time acknowledging that in most of our markets, it is a small quarter. We are particularly pleased that the important Russian market has returned to growth. We continue the efficiency agenda with the implementation of several large projects in 2011 and, at the same time, a number of commercial initiatives are taking place to support profitable market share growth. This includes the global repositioning of the Carlsberg brand that was announced in April. That calls for a Carlsberg.”

About Author



Related Articles

Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • September 19, 2017PROCESS EXPO 2017
  • September 22, 2017Global Summit on Food & Beverages
  • September 26, 2017FHM2017
  • September 26, 2017POWTECH
AEC v1.0.4

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber

Subscribe Here