Cereal Partners Opens Breakfast Cereals Factory in Turkey

 Breaking News
  • European Commission Clears Bayer’s Acquisition of Monsanto The European Commission has approved under the EU Merger Regulation the $62.5 billion acquisition of Monsanto by Bayer. The merger is conditional on the divestiture of an extensive remedy package, which addresses the parties’ overlaps in seeds, pesticides and digital agriculture. Commissioner Margrethe Vestager, in charge of competition policy, says: “We have approved Bayer’s plans to [...]...
  • Management Plan to Fortify Fishing Sector in Western Mediterranean Sea The European Commission has proposed a multi-annual plan for fish stocks in the western Mediterranean Sea. The proposal covers demersal fish stocks, ie fish that live and feed at the bottom of the seabed, and bring a significant income to the fisheries sector in the region. According to the latest data, it is estimated that in 2015, [...]...
  • Major International Summit in Belfast to Tackle Escalating Problem of Food Integrity Food-security experts from all over the world will converge on Belfast from 28-31 May 2018 for a major Summit on how to feed a growing global population – amid massive challenges such as climate change, Brexit, labyrinthine food-supply chains and food fraud on a global scale. The Belfast Summit on Global Food Integrity will be chaired by Professor Chris Elliott [...]...
  • Cargill’s Launches De-oiled Rapeseed Lecithin Products In response to growing consumer demand for label-friendly ingredients, Cargill is introducing a new range of de-oiled lecithin products to complete its portfolio of GMO and non-GMO lecithin products.  A first to market in Europe, Cargill’s de-oiled rapeseed lecithin products help bakery and snacks manufacturers deliver the recognizable ingredient label that consumers want, at an [...]...
  • Tetra Pak Scoops Top Award For Manufacturing Excellence Tetra Pak’s packaging material factory in Izmir, Turkey, has received the world’s top award for manufacturing excellence. In doing so, it becomes only the 22nd factory worldwide to win the prestigious award in more than 40 years. Appraised by the Japan Institute of Plant Maintenance​, the World Class Total Production Maintenance (TPM) Award is presented to facilities that [...]...

Cereal Partners Opens Breakfast Cereals Factory in Turkey

Cereal Partners Opens Breakfast Cereals Factory in Turkey
January 06
11:45 2012

Cereal Partners Worldwide, a joint venture between Nestle and General Mills, continues to expand the market for its breakfast cereals with the opening of a new factory in western Turkey. The factory will produce breakfast cereals for the Turkish market as well as for 14 other countries in the Middle East and North Africa.

Located in the Karacabey region, the factory was built with an investment of about 85 million Turkish Lira (almost SFr45 million, Eur37 million). Last year, almost one million new households started eating breakfast cereals in Turkey. With the new factory, Cereal Partners Worldwide aims to develop Turkey into a regional hub for the production of breakfast cereals.

“We expect consumption of breakfast cereals in Turkey to increase in the coming years,” says Hans-Ulrich Mayer, chief executive of Nestle Turkey. “This is an important indication of sustained interest in this category.”

The factory will have an annual production capacity of about 15,000 tonnes of breakfast cereal. The majority of raw materials will be sourced from Turkey. This includes various grains such as wheat, corn and rice.

Cereal Partners Worldwide produces and sells breakfast cereals, the majority of which are Nestle branded, in more than 130 countries outside the United States and Canada. Cereal Partners Worldwide entered the breakfast cereals market inTurkeyin 1998.

The new factory in Turkey is the fifteenth factory now producing Nestle breakfast cereals worldwide. Other factory locations are France, Poland, Portugal, Russia, the UK and countries in Asia, Oceania and Latin America.

About Author



Related Articles

Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • March 28, 2018FOOD INDUSTRY
  • April 4, 2018The leading event for the snack and food-on-the-go market
  • April 5, 2018Slow food The forum for good taste
  • April 10, 2018EXPO XXI Warsaw International Expocentre
AEC v1.0.4

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber

Subscribe Here