FDBusiness.com

Deliveroo Embraces Blue Sky Thinking

 Breaking News
  • Brexit Deal Vital to Protecting Irish All-island Supply Chains Food Drink Ireland (FDI), the Ibec group that represents the food industry, has said the full implementation of the December Brexit deal was vital to protect complex all-island supply chains. The deal now needs to be put into a binding legal contract, there can be no black-sliding on clearly agreed commitments. At the launch of [...]...
  • GEA Cooling Systems For Pork Production in Russia At the end of last year, the pig slaughter and processing entity Agroeco-Yug signed a contract with the technology group GEA for the supply, installation and commissioning of an extensive cooling system. This plant will be built in the Voronezh region and will be one of Russia’s largest businesses for the slaughter and processing of [...]...
  • Modulfill Bloc FS-C Filler-seamer Block – Krones’ First Block Solution For Cans Premiered This is definitely something new – for the first time, beverage producers can buy, from Krones, an all-in-one solution for filling and seaming cans. This block is packed full of Krones’ knowledge coupled with state-of-the-art technology. Modulfill VFS-C Filler The Modulfill VFS-C is a volumetric can filler, suitable for both small and large output ranges. Depending on [...]...
  • The Best and Worst UK Supermarkets Aldi is the UK’s favourite supermarket for 2018, according to exclusive Which? research. The budget retailer has knocked Waitrose from the top spot, which it held for three years. Sainsbury’s finished in last position, with the least-satisfied in-store customers overall. Asda, Morrisons and Tesco, the other three largest supermarkets, complete the bottom half of the rankings. The [...]...
  • Branded Sales Outpace Own Label For First Time Since 2014 as Irish Shoppers Show Their Loyal Side The latest grocery market share figures from Kantar Worldpanel in Ireland, for the 12 weeks ending 28 January 2018, show continued growth for Irish supermarkets with branded goods leading the way. David Berry, director at Kantar Worldpanel, comments: “The recovery of branded sales began in late 2017 and has continued apace in the new year. Sales [...]...

Deliveroo Embraces Blue Sky Thinking

Deliveroo Embraces Blue Sky Thinking
April 04
12:00 2017

After almost two years in the making, Deliveroo Extreme Delivery, the innovative new concept taking the food delivery industry to all new heights – quite literally – has been launched in Australia. The Deliveroo Extreme Delivery concept engages skydivers rather than bike riders, allowing deliveries to be dropped to a much broader location base. For the purpose of the Extreme Delivery pilot scheme, Deliveroo has partnered with Melbourne-based Huxtaburger, delivering its mouth-watering burgers to locations off the beaten track, traditionally considered unreachable or outside the bike-fleet delivery zone.

The concept was born when trying to find the solution for customers who want to order food delivery when they’re away from their homes or office, and both Deliveroo and Huxtaburger were determined to launch an offering that provides just that.

Joe Groves at Deliveroo says: “We’re excited to be able to launch Deliveroo Extreme Delivery in Australia alongside our partners at Huxtaburger. The aim of the campaign is to roll-out the new service globally once the trial period is complete later this year, and Ireland will be in the mix for our sky-high delivery service I’m sure! We understand our customers are becoming more adventurous, so we are offering them a solution to their hunger needs regardless of whether they’re climbing to the peak of Mt Kosciusko or exploring the shores of Jervis Bay.”

Huxtaburger General Manager, Matt Fickling adds: “We’re all about smashing life here at Huxta, so we cannot think of a better or more innovative way to take our burgers to the people. It’s perfect timing for us too, as our brand new look is rolling out in stores which better recognises the extreme and exciting lives our customers lead. With plans for local and national expansion, we’re thrilled to be able to support the next generation of food delivery with the best in the business.”

Headquartered in London, with more than 1,000 employees in offices around the globe and over 100 in Australia, Deliveroo operates in over 140 cities across 12 countries, including Australia, Belgium, France, Germany, Hong Kong, Italy, Ireland, Netherlands, Singapore, Spain, United Arab Emirates and the United Kingdom.

About Author

mike

mike

Related Articles



Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • February 18, 2018Vinisud
  • February 25, 2018fish international
  • February 27, 2018Int'l Food Fair
  • February 27, 2018Warsaw Gastro Show
AEC v1.0.4

Jobs: Logistics

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber





Subscribe Here



Advertisements