FDBusiness.com

Deliveroo Embraces Blue Sky Thinking

 Breaking News
  • Year of Considerable Progress For Dairy Crest Dairy Crest, the UK dairy group, increased revenue by 10% to £456.8 million and adjusted profit before tax increased by 2.8% to £62.3 million for the year ended 31 March 2018, compared with the previous year. Dairy Crest’s Cheese & Functional Ingredients business increased revenue by 8.8% to £277.2 million while revenue at the Butters, [...]...
  • Edrington Unveils the New Home of The Macallan Edrington, the international premium spirits company, has revealed the new distillery and visitor experience for The Macallan brand. The new distillery and visitor experience is located on the stunning Easter Elchies estate in Scotland, which has been home to the leading luxury single malt since 1824. From humble beginnings, the brand has risen to become [...]...
  • Nestlé Strengthens its Research Capabilities in Switzerland Nestlé has announced changes that further strengthen its research and development operations, the largest of any food company worldwide. Nestlé will bring together its two scientific discovery units, the Nestlé Research Center and the Nestlé Institute of Health Sciences, to build one impactful organization, Nestlé Research. The combination of two world-renowned research facilities with highly [...]...
  • Algaia Receives €4 Million Boost Algaia, will accelerate development and install a new specialty seaweed extract production unit at its Lannilis (Brittany-France) manufacturing facility dedicated to specialty algae extracts. The company’s main shareholder, Maabarot Products, has injected an additional €4 million in equity to support further expansion of the production facility and innovation center located in Saint-Lo (Normandy-France). Algaia works with local [...]...
  • Smarter Factories – Safer Working In food produce environments and packhouses, the benefits of automation when it comes to workforce health and safety are uncontended. From eliminating arduous and repetitive tasks to working uninterrupted within inhospitable chilled settings, robots are most certainly the future. Case loading specialist Brillopak and industrial automation pioneer Omron explore how smart robots, hardware and software can [...]...

Deliveroo Embraces Blue Sky Thinking

Deliveroo Embraces Blue Sky Thinking
April 04
12:00 2017

After almost two years in the making, Deliveroo Extreme Delivery, the innovative new concept taking the food delivery industry to all new heights – quite literally – has been launched in Australia. The Deliveroo Extreme Delivery concept engages skydivers rather than bike riders, allowing deliveries to be dropped to a much broader location base. For the purpose of the Extreme Delivery pilot scheme, Deliveroo has partnered with Melbourne-based Huxtaburger, delivering its mouth-watering burgers to locations off the beaten track, traditionally considered unreachable or outside the bike-fleet delivery zone.

The concept was born when trying to find the solution for customers who want to order food delivery when they’re away from their homes or office, and both Deliveroo and Huxtaburger were determined to launch an offering that provides just that.

Joe Groves at Deliveroo says: “We’re excited to be able to launch Deliveroo Extreme Delivery in Australia alongside our partners at Huxtaburger. The aim of the campaign is to roll-out the new service globally once the trial period is complete later this year, and Ireland will be in the mix for our sky-high delivery service I’m sure! We understand our customers are becoming more adventurous, so we are offering them a solution to their hunger needs regardless of whether they’re climbing to the peak of Mt Kosciusko or exploring the shores of Jervis Bay.”

Huxtaburger General Manager, Matt Fickling adds: “We’re all about smashing life here at Huxta, so we cannot think of a better or more innovative way to take our burgers to the people. It’s perfect timing for us too, as our brand new look is rolling out in stores which better recognises the extreme and exciting lives our customers lead. With plans for local and national expansion, we’re thrilled to be able to support the next generation of food delivery with the best in the business.”

Headquartered in London, with more than 1,000 employees in offices around the globe and over 100 in Australia, Deliveroo operates in over 140 cities across 12 countries, including Australia, Belgium, France, Germany, Hong Kong, Italy, Ireland, Netherlands, Singapore, Spain, United Arab Emirates and the United Kingdom.

About Author

mike

mike

Related Articles



Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • June 1, 2018Gluten Free Expo Slovakia
  • June 3, 2018Vinoble
  • June 4, 20188th WSO World Congress on Stevia Tasteful 2018
  • June 17, 2018The Excellence of Italian Food and Wine (Bellavita Expo)
AEC v1.0.4

Jobs: Logistics

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber





Subscribe Here



Advertisements