FDBusiness.com

FrieslandCampina Sells Fruit Juice Business

 Breaking News
  • Diageo Launches New Super-premium Gin Diageo is introducing a new super-premium Italian gin, Villa Ascenti. The launch comes at a time when the super-premium and ultra-premium gin categories are the fastest growing segment within gin in Europe. Villa Ascenti will initially be available in 14 European countries. A new €420,000 (£360,000) distillery has been built on the site of the brand [...]...
  • European Commission Proposes to Increase Price Transparency in the Food Chain Having banned unfair trading practices and improved producer co-operation, the European Commission has presented the third element to improve fairness in the food supply chain by introducing greater transparency in the way prices are reported throughout the chain. The European Commission has tabled a proposal that will make available crucial information on how prices are determined [...]...
  • Irish Distillers Launches ‘A Story of Irish Whiskey’ Podcast Series Irish Distillers, Ireland’s leading supplier of spirits and wines and producer of some of the world’s most well-known and successful Irish whiskeys, has launched its first podcast, ‘A Story of Irish Whiskey’. Produced by Last Cast Media, the five-part series is a story of coming together, sharing, conquering markets and how three families, competitors for [...]...
  • C&C Group Increases Revenue by 187.3% to over €1.5 Billion C&C Group, the UK and Ireland drinks production and distribution business, increased net revenue by 187.3% to €1.575 billion in 12 months ended 28 February 2019, reflecting the acquisition of Matthew Clark and Bibendum from the administrators of Conviviality Group in April 2018. Excluding Matthew Clark and Bibendum, and on a constant currency basis, net [...]...
  • 2 Sisters Accelerates Business Transformation 2 Sisters Food Group has announced a series of actions as part of its accelerating transformational strategy to turnaround the business. The company is making further investments in its UK Poultry and Fox’s Biscuits businesses, and is proposing to reduce the number of its UK Poultry sites in order to produce shorter, more efficient supply [...]...

FrieslandCampina Sells Fruit Juice Business

FrieslandCampina Sells Fruit Juice Business
August 23
09:26 2017

The Dutch investment company Standard Investment is acquiring Riedel, the fruit juice business of FrieslandCampina, for an undisclosed sum. Based at Ede in the Netherlands, Riedel has a turnover of about €125 million and employs 200 people. Completion of the transaction is expected before the end of 2017.

Earlier this year, FrieslandCampina announced that it would sell Riedel in order to fully concentrate on its dairy portfolio. Roel van Neerbos, member of the executive board of Royal FrieslandCampina, comments: “We were looking for a buyer that will be able to take Riedel to a next phase. With its broad knowledge and experience, Standard Investment came out best here. I am convinced that the new owners will make optimum use of the market opportunities of Riedel as an independent company.”

To Standard Investment, which also has interests in, among others, Burger King Netherlands and pre-baked bread producer Dutch Bakery, the take-over means an important expansion of its portfolio.

Guido Grobbink, partner with Standard Investment, says: “Riedel has developed itself to become market leader in ambient and chilled juices and fruit drinks in the Netherlands since the nineteen seventies. Consumers give Appelsientje, CoolBest, DubbelFrisss and DubbelDrank places in the top 10 of indispensable drink brands. However, we drink as a whole about 25 percent less fruit juices than we did 10 years ago and this has had an impact on Riedel.”

Guido Grobbink sees a lot of opportunities for the company: “We want to put emphasis again on the inherent qualities of fresh and other fruit juices and the importance of these for a well-balanced lifestyle. This is quite a challenge, but we have a lot of confidence in the employees and the management. I am looking forward to expand the entrepreneurship in Riedel and to give the wonderful brands of this company the attention they deserve.”

About Author

mike

mike

Related Articles



Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • June 18, 2019Multimodal 2019
  • June 25, 2019BevExpo 2019
AEC v1.0.4

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber

Subscribe Here



Advertisements