Jack Link’s Revises Updates Jerky Recipe and Packaging

 Breaking News
  • Nestlé Inaugurates Packaging Research Institute Nestlé has officially inaugurated the Institute of Packaging Sciences, the first-of-its-kind in the food industry. The new Institute enables Nestlé to accelerate its efforts to bring functional, safe and environmentally friendly packaging solutions to the market and to address the global challenge of plastic packaging waste. Mark Schneider, Nestlé CEO, comments: “Our vision is a world [...]...
  • Three Meals a Day – The Key to Boosting Digestive Health Markets? The traditional pattern of breakfast, lunch and dinner may hold the key to boosting digestive health markets, according to Kerry Group, the makers of the leading probiotic, GanedenBC30®. A new GanedenBC30 report notes that 85% of consumers say they are interested in buying products with digestive health benefits, but only 45% actually do.1 Additional insights report on key [...]...
  • Deliveroo, Costa Coffee and BrewDog are the UK’s Fastest Growing Brands Deliveroo, Costa Coffee and BrewDog are growing in value faster than any other UK brands, according to the 2019 BrandZ™ Top 75 Most Valuable UK Brands, announced by WPP and Kantar. Vodafone remains the UK’s most valuable brand, worth US$26.5 billion (£21.5 billion), followed by HSBC and Shell. Deliveroo, at no.50 after increasing its value 54% [...]...
  • Arla Foods Ingredients Obtains GRAS Approval For Alpha-lactalbumin in Infant Formula Arla Foods Ingredients has obtained Generally Recognized as Safe (GRAS) approval relating to its use of alpha-lactalbumin in infant formula. The US Food & Drug Administration (FDA) issued the company with a GRAS Notice known as a ‘no objection letter’. It states that it has no questions regarding the safety of fractionated whey protein concentrate [...]...
  • Java Republic is ‘Beverage Company of the Year 2019’ in Ireland Java Republic won the award of Beverage Company of the Year at the recent 2019 Food & Drink Business Awards. These prestigious awards celebrate the very best in food and drink manufacturing, retail, and food service across the island of Ireland. The Awards recognise the very best in the industry across 18 categories. For Java Republic winning Beverage [...]...

Jack Link’s Revises Updates Jerky Recipe and Packaging

July 29
11:59 2016

jack-links-logoJack Link’s, the brand  the produces meat snacks, has revised the recipe of its beef jerky and debuted a brand new pack design.

The new recipe contains no added MSG or artificial colours and uses natural spices, enabling the brand to maintain high levels of protein. The snacks are made from lean cuts of 100% beef and are available in four flavours: original, teriyaki, peppered beef, and sweet and hot.

The beef jerky, available in 25g packs, is currently stocked by UK supermarkets Tesco, Sainsbury’s and Asda, with the brand seeking to further penetrate the ambient meat snacks category and further boost its presence in the UK after the acquisition of Peperami in 2014.

Pavan Chandra, senior marketer for Jack Link’s, said: “With consumers becoming increasingly conscious about their health, they can now enjoy the great taste of premium lean beef with the knowledge that it’s a great source of protein.”

“Updating our packaging in line with the new recipe has really boosted the promotion of the product and highlighted its benefits while ensuring it stands out on shelf.”

As well as the reformulation and packaging update, Jack Link’s has combined its production and packaging functions into one facility – a move that, it said, would significantly reduce its carbon footprint.

The foundation of Jack’s Link’s began in 1880 and originated from Wisconsin. To this day, the company is family owned and operated.

About Author



Related Articles

Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • October 1, 2019PPMA Total Show
  • October 17, 2019Future Food-Tech
  • November 18, 2019Plastics Caps and Closures Conference 2019
AEC v1.0.4

Jobs: Food Packaging

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber

Subscribe Here