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KP Snacks uses Printpack for snack re-launch

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KP Snacks uses Printpack for snack re-launch

July 28
13:58 2013

Printpack has created stand-out designs for the re-launch of KP Snacks’ Phileas Fogg potato chip range in the UK.

Printpack’s flexo print technology enabled vibrant, stand-out graphics on the packs – something important for KP Snacks.

“Printpack has enabled us to make the most of our rebranded design by providing us with a tailored packaging solution. The re-launch has been a great success,” said Harjot Mandla, senior packaging buyer at KP Snacks Ltd.

Printpack said a close working relationship with the snack maker from the beginning and use of the latest technologies contributed to a successful re-launch project.

Back in April 2013, Printpack became the first UK printer to receive a MacDermid Graphics accreditation for its HD Flexo technology.

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