LINPAC Teams Up With Dunbia to Develop Pack For ‘Quick Roast’ Joint

 Breaking News
  • Ornua Delivers Record Revenue Ornua, Ireland’s largest exporter of Irish dairy products which supplies to over 110 countries worldwide, has reported record revenue of €2.1 billion for the year ended 30 December 2017. It marks the first year of Ornua’s new five-year growth plan, ‘Ornua 2021’, which positions the business as a leading global dairy organisation that delivers results [...]...
  • Danish Crown Becomes European Market Leader in Pepperoni Toppings For Pizzas Danish Crown has acquired the Danish pepperoni giant DK-Foods to become the European market leader in pepperoni toppings for pizzas. DK-Foods will operate as a separate business unit under Danish Crown’s subsidiary Tulip Food Company and will spearhead the group’s global focus on pizza toppings. Pizza is the favourite choice of fast food in Denmark, and [...]...
  • Iceland Seafood International Acquires Oceanpath Iceland Seafood International is acquiring Oceanpath Group, the leading fresh fish company in Ireland owning the iconic Dunn’s of Dublin brand, which has been operating since 1822. The acquisition marks a significant step in Iceland Seafood International’s strategy of delivering strong organic growth combined with strategic acquisitions of first rate seafood companies into the group. Iceland [...]...
  • KHS Presents Innovative Block Systems For the Sensitive Range Yoghurt is no longer spooned out of the pot but drunk. Breakfast is no longer just eaten at the kitchen table but also on the hoof. And it should all be as healthy and sustainable as possible. This is one of the reasons why the demand for smoothies, milk and dairy products is steadily growing. [...]...
  • MOGUNTIA Establishing New Future-oriented IT Infrastructure With Infor Infor, a leading provider of industry-specific cloud applications, has announced that MOGUNTIA FOOD GROUP, a spice producer focusing on meat processing based in Basel, Switzerland, has decided to introduce Infor’s Food & Beverage suite in the cloud to consolidate its IT infrastructure. This will help enable MOGUNTIA to adhere to customary certifications more efficiently and [...]...

LINPAC Teams Up With Dunbia to Develop Pack For ‘Quick Roast’ Joint

LINPAC Teams Up With Dunbia to Develop Pack For ‘Quick Roast’ Joint
October 30
08:12 2017

Leading food packaging manufacturer, LINPAC (Klöckner Pentaplast) has collaborated with meat processor, Dunbia, to introduce a convenient ‘quick roast’ joint pack concept, Prime Cook, to the shelves of major retailer, Co-op. The novel product, which won ‘Best Product New to Market’ at the recent Supermeat Awards has the potential to put the traditional British Sunday roast on tables across the UK as a mid-week dinner option.

Dunbia beef and lamb joints are packaged in LINPAC’s innovative Prime Cook vacuum skin pack (VSP) and partially cooked in a hot water bath (sous vide) before being labelled and dispatched to Co-op stores across the UK. This process enables the average homeowner to remove the beef or lamb roasting joint from the packaging and cook it using a conventional oven tray for just 30 or 45 minutes respectively. The ‘quick roast’ joint retains the same desirable flavour and tenderness of a traditional, slow-cooked joint.

“Vacuum Skin Packaging was chosen for Prime Cook because it offers extended shelf life, minimises food wastage and showcases the product to consumers,” explains Helene Roberts, Director of Global Marketing and Innovation at LINPAC (Klöckner Pentaplast). “In addition, the pack includes a unique perforated rPET insert which captures juices released during the manufacturer’s sous vide cooking process and conceals them. These juices can later be used by the consumer to make a flavoursome gravy and enhance the overall finished product. It offers the ultimate in convenience for the consumer who wishes to enjoy a tasty mid-week roast without the usual lengthy preparation and cooking time.”

Prime Cook follows a long line of LINPAC (Klöckner Pentaplast) innovations that address growth in the convenience sector for retailers. The forward-thinking pack has been shortlisted in three categories in the UK Packaging Awards 2017: ‘Consumer Convenience’, ‘Rigid Plastic Pack of the Year’ and ‘Innovation of the Year’.

Co-op Quick Cook Beef and Lamb Quick Cook Roasts are available in selected Co-op stores across the UK.

About Author



Related Articles

Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • March 21, 2018World Olive Oil Exhibition
  • March 28, 2018FOOD INDUSTRY
  • April 4, 2018The leading event for the snack and food-on-the-go market
  • April 5, 2018Slow food The forum for good taste
AEC v1.0.4

Jobs: Food Packaging

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber

Subscribe Here