McDonald’s Boosts Irish Beef Exports
McDonald’s Restaurants of Ireland, which employs nearly 4,000 people, increased its exports of Irish beef to Eur110m in 2010, up from Eur80m in 2007. The restaurant business sources all of its beef from Bord Bia certified Irish farms.
McDonald’s opened in Ireland in 1977 and there are now currently 77 restaurants in operation nationwide. Approximately 5,000 tonnes or Eur6.5m worth of Irish beef is consumed across McDonald’s restaurants in Ireland annually with a further Eur110m exported into the McDonald’s international supply chain in 2010.
McDonald’s Europe is the single largest purchaser of Irish beef and one in every five hamburgers sold in McDonald’s across Europe every year is of Irish origin. An economic analysis prepared by Indecon International Economic Consultants last year showed that McDonald’s is facilitating exports of Irish-origin food produce of Eur195m to McDonald’s internationally.
