FDBusiness.com

McDonald’s Announces 2020 Corporate Social Responsibility and Sustainability Plans

 Breaking News
  • UK Bottled Water Sales Top 4 Billion Litres For First Time Last year’s hot summer boosted UK water drinks consumption by more than 7% to 4,267 million litres, according to a new report from food and drink experts Zenith Global. This was worth an estimated £3.330 billion at retail prices. Sales of plain bottled water in retail packs increased by 7.9% to 3.4 billion litres, whilst [...]...
  • Morrisons Signs Up to Arla UK 360 Farm Standards Programme Arla Foods’s new farming standards programme Arla UK 360 continues to gain traction as Morrisons becomes the first retailer to commit to supporting the standards across its entire Arla milk supply. The move means approximately 200 Arla farmer owners will be directly supported by Morrisons to deliver across the eight farm business areas identified in [...]...
  • Vitafoods Europe 2019 – Guiding the Industry to a More Sustainable Future As environmental awareness reaches new heights and the world’s population continues to rise, the issue of providing sustainable foods which also offer a high nutritional value is set to grow, in both importance and complexity, over the next decade. It is with these considerations in mind that Vitafoods Europe 2019 has developed its agenda. The [...]...
  • Nordzucker to Invest €100 Million in Swedish Sugar Production Nordzucker Group will concentrate its sugar production in Sweden at its factory in Örtofta and as part of this process the refinery at Arlöv will be closed. Around €100 million will be invested in the strategy. The project is expected to be completed in autumn 2021. Based at Braunschweig in Germany, Nordzucker Group is one [...]...
  • FrieslandCampina Plans to Build a Sustainable Dairy Processing Plant International dairy co-operative Royal FrieslandCampina is exploring options to build a sustainable and innovative dairy processing plant in the Netherlands. The plant is intended for the processing of member milk into fresh dairy products, ingredients used for the production of early life and adult nutrition, and for cheese manufacturing. It would be built according to [...]...

McDonald’s Announces 2020 Corporate Social Responsibility and Sustainability Plans

McDonald’s Announces 2020 Corporate Social Responsibility and Sustainability Plans
May 07
10:05 2014

McDonald’s Corp.has announced its first Corporate Social Responsibility & Sustainability Framework that is designed to position the company for the future, while generating measurable, positive impacts for society. In creating the framework, McDonald’s continued its historically collaborative approach by consulting with suppliers, franchisees, customers and more than a dozen sustainability experts, NGOs and socially responsible investment organizations.

McDonald’s 2020 CSR & Sustainability Framework aspirational goals include:

* Supporting sustainable beef production by collaborating to develop global principles and criteria, and committing to begin purchasing a portion of beef from verified sustainable sources in 2016;

* Sourcing 100 percent of coffee, palm oil and fish that is verified to support sustainable production;

* Procuring 100 percent of fibre-based packaging from certified or recycled sources;

* Serving 100 percent more fruit, vegetables, low-fat dairy or whole grains in nine of its top markets;

* Increasing in-restaurant recycling to 50 percent and minimizing waste in nine of its top markets;

* Increasing energy efficiency in company-owned restaurants by 20 percent in seven of its top markets

“In our new framework, we are focusing on the areas that are core to our business and that can make a real difference,” says JC Gonzalez-Mendez, senior vice president of McDonald’s Global Corporate Social Responsibility, Sustainability and Philanthropy. “For instance, we are breaking new ground with our collaborative effort to source sustainable beef. We will continue to work with multiple stakeholders to develop practical solutions to increase recycling in our restaurants and across the industry. We will continue to meet our customers’ needs for choice and balanced menu options, including fruits and vegetables.”

“McDonald’s is a company with the power to help transform the global food marketplace and to lead its industry towards sustainability,” says Suzanne Apple, SVP, Private Sector Engagement, World Wildlife Fund. “While this is a journey and requires a long-term vision, these sustainability goals are a great step forward in addressing issues that are key to McDonald’s business and value chain.”

“We’re on our way to mainstreaming sustainability,” says Bob Langert, McDonald’s vice president of Corporate Social Responsibility & Sustainability. “Sustainability doesn’t fully happen until the consumer is engaged and connected. In addition to catapulting momentum on key social and environmental issues, the difference McDonald’s can make is bringing sustainability to the masses, making it part of our everyday business life and the lives of our customers.”

McDonald’s is Europe’s leading foodservice retailer with more than 7,600 restaurants in 38 markets serving over 14 million customers per day. 73% of McDonald’s restaurants in Europe are owned and operated by independent local business men and women.

Tags
Share

About Author

mike

mike

Related Articles



Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • June 18, 2019Multimodal 2019
AEC v1.0.4

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber

Subscribe Here



Advertisements