FDBusiness.com

McDonald’s Reaches Certified Fibre Milestone For Packaging in Europe

 Breaking News
  • Royal A-Ware and Glanbia Ireland to Build New €140 Million Continental Cheese Facility Royal A-ware, a leading global cheese and dairy producer in The Netherlands, and Glanbia Ireland, Ireland’s largest dairy processor, plan to enter a strategic partnership that proposes to build a new continental cheese manufacturing facility in Belview, County Kilkenny, Ireland. It is proposed that a total of €140 million will be invested in this best-in-class [...]...
  • Pladis Appoints Global CEO Pladis, one of the world’s leading snacking companies, has appointed A Salman Amin as global CEO. He will take over the leadership officially in February. With a strong reputation in the food and drink sector, Salman Amin takes up the role after a highly successful international career spanning 30 years and three continents. Most recently, he [...]...
  • ADM Adds New Line of Specialty Tapioca Starches For the EMEA Region Archer Daniels Midland Company has announced a long term partnership with General Starch Limited (GSL), a leading tapioca starch producer located in Thailand. ADM will have exclusive distribution rights of the GSL modified tapioca starch products in the majority of the European countries, as well as in the Middle East and Africa. This range of [...]...
  • Louis Dreyfus Company to Exit Dairy Louis Dreyfus Company, a leading international merchant and processor of agricultural goods, has announced its decision to exit its dairy business by mid-2019. The move is in line with the company’s strategy over the past three years to exit non-core areas and refocus on its core businesses, including investments in origination markets and expansion along [...]...
  • Lucozade Ribena Suntory to Invest £13 Million in UK Factory Japan-based Suntory Beverage & Food is investing £13 million in its UK-based subsidiary Lucozade Ribena Suntory to install a new, high-speed bottle filler at its factory in Coleford, Gloucestershire. The new filler will produce 1.3 million bottles a day and will be instrumental in increasing productivity and efficiency at the Lucozade Ribena Suntory factory. The investment [...]...

McDonald’s Reaches Certified Fibre Milestone For Packaging in Europe

McDonald’s Reaches Certified Fibre Milestone For Packaging in Europe
November 03
09:31 2015

McDonald’s has announced that as of October 2015, all centrally-sourced packaging that is distributed across its 38 European markets is chain-of-custody certified, with wood fibre coming from recycled sources or forests certified to one of two globally recognized standards for responsible forest management:  Forest Stewardship Council (FSC) standard or a Programme for Endorsement of Forest Certification (PEFC) national standard.

The term “wood fibre” refers to the material derived from wood to produce paper and board products. McDonald’s uses this fibre in “front of counter” sales packaging such as cartons, cups, cup holders, bags, wraps, napkins, tray liners and paper straw wrappers.

Keith Kenny, Vice President Sustainability – Worldwide Supply Chain, McDonald’s, says: “This step represents a key milestone in McDonald’s European sustainable packaging strategy to source 100% wood fibre from recycled or certified virgin sources by 2016, as well as providing credible evidence to our customers that the packaging products we use come from well-managed forests. The achievement has involved collaboration across the length and breadth of our supply chain in all 38 European markets, from those that supply our restaurants right back to the family-run businesses that own the forests.”

McDonald’s has a global vision to source all its food and packaging sustainably and wood fibre has been identified as a priority raw material by WWF alongside beef, coffee, fish and palm oil. In over 7,900 restaurants across its 38 European markets, McDonald’s currently uses around 170,000 tonnes of wood fibre in its packaging annually.

McDonald’s has already achieved significant sourcing milestones globally and in Europe. Since 2008, McDonald’s European markets have sourced 100% of their coffee (excluding decaf) from farms certified by Rainforest Alliance or Fairtrade for their sustainable practices. In addition to this, all of the fish used in McDonald’s Filet-o-Fish sandwiches in Europe is certified by the Marine Stewardship Council, with the MSC logo displayed on packaging.

About Author

mike

mike

Related Articles



Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • June 18, 2019Multimodal 2019
AEC v1.0.4

Jobs: Food Packaging

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber

Subscribe Here



Advertisements