FDBusiness.com

Morrisons Launches Online Food Offer

 Breaking News
  • Nomad Foods to Acquire Goodfella’s Pizza UK-based Nomad Foods, Europe’s largest frozen food producer, has agreed to acquire the Goodfella’s Pizza business of Green Isle Foods from Boparan Holdings (incorporating 2 Sisters Food Group) for approximately €225 million on a debt free, cash free basis. Green Isle Foods is Ireland’s largest frozen food producer and is headquartered in Naas, County Kildare. The [...]...
  • CMA Accepts Refresco’s Remedy Proposal The UK Competition and Markets Authority (CMA) has in principle accepted the remedy proposed by Refresco regarding the acquisition of Cott’s bottling activities. Completion of the acquisition is now anticipated on 30 January 2018. On 3 January 2018, the CMA decided that the acquisition of Cott’s bottling activities by Refresco raises potential competition concerns in the [...]...
  • Dairy Crest Appoints Tom Atherton as Deputy Chief Executive Dairy Crest has appointed Tom Atherton as Deputy Chief Executive with immediate effect. He retains his responsibilities as Group Finance Director. Tom Atherton. Since his appointment to the Board in 2013, Tom Atherton has taken on additional responsibilities including the chairmanship of Frylight, the strategic leadership of Dairy Crest’s Butters, Spreads and Oils business, and more recently [...]...
  • European Strategy on Plastic Waste Adopted The first-ever Europe-wide strategy on plastics, has been adopted. It is a part of the transition towards a more circular economy. It is designed to protect the environment from plastic pollution whilst fostering growth and innovation, turning a challenge into a positive agenda for the Future of Europe. There is a strong business case for transforming the way [...]...
  • Nestlé to Sell US Confectionery Business to Ferrero Nestlé has agreed to sell its US confectionery business to Ferrero, the third-largest company in the global chocolate confectionery market, for SFr2.8 billion ($2.8 billion) in cash. Nestlé’s 2016 US confectionery sales reached about SFr900 million. The transaction is expected to close around the end of the first quarter of 2018 following the completion of [...]...

Morrisons Launches Online Food Offer

Morrisons Launches Online Food Offer
January 03
08:51 2014

Supermarket group Morrisons has launched its online food offer Morrisons.com that is designed to set new standards for the delivery of fresh food in the UK. The website has gone live and deliveries begin across much of the Midlands on January 10th.

Morrisons is famous for high quality fresh food prepared by butchers, bakers and fishmongers and the online offering will replicate this.

With the Morrisons.com virtual butcher, for example, customers can choose how thickly their steak is cut. Orders will then be expertly prepared by Morrisons Academy-trained butchers in its manufacturing sites.

One of shoppers’ biggest concerns when shopping online is freshness, so Morrisons has introduced its expert review and doorstep check. The expert review is a rosette rating system that gives customers an honest assessment of the quality and seasonality of every item of produce.  The doorstep check allows customers to check the freshness of the products before they accept them.

Other features of the Morrisons.com include:

* Delivery charges will be £1, £3 or £5 depending on whether it is peak, off-peak or standard times. Unlike rival services, Morrisons.com will have predictable charges that do not vary if demand changes.

* Customers will receive a one hour time slot because they have told us that two hours is too long to wait.

Dalton Philips, chief executive of Morrisons, says: “This fresh food offer will be the closest thing on the internet to being in a store and selecting food yourself. Customers do have concerns about buying fresh food online and today we believe we’ve come up with the answer.”

Morrisons expects to be covering 50 per cent of the country by the beginning of 2015.

About Author

mike

mike

Related Articles



Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • January 17, 2018Anfas Food Product
  • January 19, 2018International Green Week
  • January 20, 2018Sigep Rimini
  • January 24, 2018International Bulk Wine and Spirits Show (IBWSS)
AEC v1.0.4

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber





Subscribe Here



Advertisements