FDBusiness.com

With its latest range of indulgence flavorings, Sensient Flavors blurs boundaries, crosses categories and enables drinks manufacturers to provide sweet bakery and dessert-inspired treats in the form of beverages. Currently, six natural flavorings are available: Apple and Strawberry Cheesecake, Black Forest Gateau, Chocolate Coconut, Marshmallow and Salted Caramel. They are suitable for the use in carbonated soft drinks, flavored waters, still drinks but also alcoholic beverages such as spirits and liqueurs.

Sensient’s indulgence flavors help beverage manufacturers to offer the “unexpected twist” that today’s consumers crave, providing more experiential pleasures. Based on its taste creation expertise, Sensient Flavors brings authentic flavorings to life, capturing the sensory characteristics of the products that inspired the formulations. For example, the Apple Cheesecake flavored drink delivers a baked apple flavor with yoghurt notes. The mouthwatering Black Forest Gateau combines rich chocolate with a delicious hint of cherry in liquid form. Salted Caramel is characterized by its well-balanced caramel flavor which is blended with a hint of salt.

With increasingly adventurous consumers like Millennials demanding novel and exciting new taste sensations, traditional flavor categories are becoming progressively blurred and less well defined. Stefano Asti, Technical Director at Sensient Flavors Beverage Europe, notes: “Because so many people lead busy or stressful lives, little treats can mean a lot! Consumers frequently resort to traditional foods such as desserts, cakes and ice cream, but more and more often, they’re reaching for soft drinks to reward themselves. Our flavoring range bundles both sweet treats and beverages together to provide a novel way for soft drink manufactures to differentiate their offerings. We think it’s time to think — and drink — outside the box!”

ABOUT SENSIENT FLAVORS

Sensient Flavors uses proprietary technologies to create value-added flavor systems and customized solutions for customers in the beverage, sweet and savory segments.  Sensient Flavors is a business unit of Sensient Technologies Corporation, a leading global manufacturer and marketer of colors, flavors and fragrances. Sensient employs advanced technologies at facilities around the world to develop specialty food and beverage systems, cosmetic and pharmaceutical systems, inkjet and specialty inks and colors, and other specialty chemicals. The company’s customers include major international manufacturers representing most of the world’s best-known brands.