FDBusiness.com

Nestle’s Skinny Cow Ice Cream Brand Extended into Confectionery

 Breaking News
  • UK Supermarket Sales Continue to Increase Supermarket sales in the UK have increased by 3.6% compared with the same period last year, according to the latest grocery market share figures from Kantar Worldpanel, for the 12 weeks to 10 September 2017. This is the sixth consecutive month in which sales have increased by more than 3%. Fraser McKevitt, head of retail and [...]...
  • Much ‘Brexit’ Fatigue in Brussels “There is a lot of ‘Brexit’ fatigue in Brussels, which is a pity because it is such an important issue,” according to Mella Frewen (pictured above), Director General of Brussels-based Food, Drink Europe, which represents Europe’s largest manufacturing industry. Mella Frewen was addressing the 4th National Food & Drink Business Conference and Exhibition held recently [...]...
  • Sweet Dreams For UK Chocolatier After Factory Investment UK-based chocolatier Sweetdreams has invested £500,000 in a new 15,000 sq ft factory which will drastically increase the company’s output and create a variety of new jobs. Sweetdreams, the creator of Choc Nibbles, has experienced unprecedented growth in the past twelve months and now the business is looking forward to maintaining its rapid rise in the [...]...
  • Isle of Harris Distillery Wins Excellence in Branding Category at Inaugural Scottish Gin Awards The Isle of Harris Distillery has won the McLaren Packaging-sponsored Excellence in Branding category in an inaugural professional drinks competition to assess Scotland’s booming gin business. A new annual business event established to celebrate innovation and excellence in gin distilling in Scotland, the Scottish Gin Awards is held in partnership with The Scottish Gin Society. Michael [...]...
  • Halewood International to Launch Ideagen Q-Pulse Major drinks manufacturer, Halewood International, is to launch a UK-wide quality management system using software from Ideagen. The producers of Crabbie’s, Lambrini and Red Square Vodka – among other brands – will adopt Ideagen Q-Pulse for the management of key operational documentation such as quality policies, specification information, consumer feedback and internal and external audits. Q-Pulse will become [...]...

Nestle’s Skinny Cow Ice Cream Brand Extended into Confectionery

Nestle’s Skinny Cow Ice Cream Brand Extended into Confectionery
May 11
07:24 2011

Nestle’s Skinny Cow low-fat frozen snacks brand has launched its first ever confectionery range in the US. The Skinny Cow brand – famous with its majority female fan base for its indulgent but low-calorie ice cream sandwiches, cones, cups and bars – is extending into the confectionery category with two new products offering four different flavours.

Skinny Cow Dreamy Clusters are bite-sized treats which contain 120 calories per pouch, while Skinny Cow Heavenly Crisp bars contain 110 calories per bar. The new products continue the Skinny Cow tradition of offering ‘light’ yet indulgent treats. Indeed, confectionery is a natural extension for Skinny Cow. All four Skinny Cow confectionery products are currently available nationwide in the US, as single candy bars or pouches, or in take-home boxes.

Founded in Jersey under the name Silhouette in 1991, and featuring the Skinny Cow logo, the brand’s low calorie ice cream sandwiches were an instant hit in the small shops and markets of Manhattan, New York. In 2004, it was acquired by Nestle Dreyer’s Ice Cream and re-launched as Skinny Cow. Skinny Cow ice cream has enjoyed steady growth every year since its acquisition by Dreyer’s.

About Author

colin

colin

Related Articles



Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • September 19, 2017PROCESS EXPO 2017
  • September 22, 2017Global Summit on Food & Beverages
  • September 26, 2017FHM2017
  • September 26, 2017POWTECH
AEC v1.0.4

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber





Subscribe Here



Advertisements