FDBusiness.com

New AWA report looks at direct-to-container digital print

 Breaking News
  • Müller Completes Largest Single Investment in Scottish Dairy Processing in a Decade Müller Milk & Ingredients has completed a £15 million project to substantially upgrade Scotland’s largest fresh milk dairy in Bellshill and secure 265 jobs. The project represents the largest single investment in Scottish dairy processing for more than a decade. It gives Müller’s Bellshill dairy the capacity to process more than 370 million litres of fresh [...]...
  • Changing Consumer Habits to Shape EU Agricultural Markets by 2030 The European Commission has published projections for the European agricultural markets to 2030 for a wide range of agri-food products, including meat, arable crops, milk and dairy products, and fruit and vegetables. The evolution of agricultural income and the environmental aspects of EU agriculture are also covered, as well as a special focus on the [...]...
  • Irish Grass-fed Beef – Opportunities For Healthier Diets Ireland’s climate means that the country is good at growing grass. It is well known that producing beef from grass results in lower costs than feeding animals on concentrates. But what about the consumer? Is grass-fed beef better than other types of beef for consumers? This was the focus of a Department of Agriculture, Food and [...]...
  • Change of Leadership at Edrington Edrington, the international premium spirits company, has announced that chief executive officer Ian Curle will retire in March 2019 after 15 years in that role. His successor will be Scott McCroskie, who is currently a member of the Edrington board and managing director of The Macallan. Ian Curle joined the business in 1986 through Edrington’s subsidiary [...]...
  • Guinness to Sponsor Six Nations Rugby The iconic global brand Guinness is to become the new title sponsor of the Six Nations, with the Championship to be known as the Guinness Six Nations from 2019. The Six Nations is one of the world’s best attended sports events and regularly attracts record TV and online audiences in the UK, France, Ireland, Italy [...]...

New AWA report looks at direct-to-container digital print

June 13
12:56 2016

beer bottles DD printed‘New directions’ in packaging and labelling technology are a strong feature of today’s market – and the latest is digital direct-to-container print.    It may, indeed, be a disruptive technology, as the new Direct Digital Printing Technology for Labeling & Product Decoration AWAreness Report 2016 demonstrates.   This latest addition to AWA Alexander Watson Associates’ portfolio of up-to-the-minute assessments of aspects of global label printing market provides a valuable resource for all interested in, or already committed to, this 21st-century product identification technology.

New opportunities for brand owners

Eliminating entirely the need for a label on rigid or semi-rigid containers, direct digital print offers brand owners a new palette of opportunities —  including economies of scale, shorter route to market, and enhanced levels of brand presentation and promotion, such as personalization.   However, this is a technology in its infancy, and further technical and commercial innovation and a broader supplier source at all levels can be expected.

Substitution

The report posits that the total potential volume growth of the global label market could be negatively affected, losing market share to direct container print.  Pressure-sensitive and wet glue labels are the leading candidates for replacement, but sleeving and in-mold labels will not be immune.   Substitution of labels in all technologies will, says the report, represent the equivalent of 0.5%-1.0% of the global label market by 2019/2020.

label technologies likely to be affected without data labels-- digital direct to containerToday and tomorrow

Complete with an industry-wide survey of the technology’s present status and future opportunities, and a directory of equipment, inks, and ancillary manufacturers, Direct Digital Printing Technology for Labeling & Product Decoration AWAreness Report 2016 represents an expert overview of a key packaging market development.   The report may be ordered online via the AWA Alexander Watson Associates website, www.awa-bv.com, along with details of the company’s full range of market research and consultancy services and events.

About Author

admin

admin

Related Articles



Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • June 18, 2019Multimodal 2019
AEC v1.0.4

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber





Subscribe Here



Advertisements