FDBusiness.com

New book called ‘Why shrink-wrap a cucumber?’ unveiled

 Breaking News
  • Brexit Deal Vital to Protecting Irish All-island Supply Chains Food Drink Ireland (FDI), the Ibec group that represents the food industry, has said the full implementation of the December Brexit deal was vital to protect complex all-island supply chains. The deal now needs to be put into a binding legal contract, there can be no black-sliding on clearly agreed commitments. At the launch of [...]...
  • GEA Cooling Systems For Pork Production in Russia At the end of last year, the pig slaughter and processing entity Agroeco-Yug signed a contract with the technology group GEA for the supply, installation and commissioning of an extensive cooling system. This plant will be built in the Voronezh region and will be one of Russia’s largest businesses for the slaughter and processing of [...]...
  • Modulfill Bloc FS-C Filler-seamer Block – Krones’ First Block Solution For Cans Premiered This is definitely something new – for the first time, beverage producers can buy, from Krones, an all-in-one solution for filling and seaming cans. This block is packed full of Krones’ knowledge coupled with state-of-the-art technology. Modulfill VFS-C Filler The Modulfill VFS-C is a volumetric can filler, suitable for both small and large output ranges. Depending on [...]...
  • The Best and Worst UK Supermarkets Aldi is the UK’s favourite supermarket for 2018, according to exclusive Which? research. The budget retailer has knocked Waitrose from the top spot, which it held for three years. Sainsbury’s finished in last position, with the least-satisfied in-store customers overall. Asda, Morrisons and Tesco, the other three largest supermarkets, complete the bottom half of the rankings. The [...]...
  • Branded Sales Outpace Own Label For First Time Since 2014 as Irish Shoppers Show Their Loyal Side The latest grocery market share figures from Kantar Worldpanel in Ireland, for the 12 weeks ending 28 January 2018, show continued growth for Irish supermarkets with branded goods leading the way. David Berry, director at Kantar Worldpanel, comments: “The recovery of branded sales began in late 2017 and has continued apace in the new year. Sales [...]...

New book called ‘Why shrink-wrap a cucumber?’ unveiled

New book called ‘Why shrink-wrap a cucumber?’ unveiled
October 18
11:29 2012

A new book about environmental packaging called ‘Why shrink-wrap a cucumber?’ has been unveiled

 

The book’s authors are Laurel Miller and Stephen Aldridge and the book has been published by Laurence King.

The authors question whether it is really necessary to shrink-wrap a cucumber. Both writers have worked with Conran Associates, Interbrand and Porter Bell.

In a press statement, the writers state: “A wrapped cucumber lasts more than three times as long as an unwrapped one; harvested, washed, transported and delivered it will stay fresh until the plastic is cut and lose only 1.5% of its weight through evaporation after 14 days.

“An exposed cucumber, however, loses 3.5% of its weight after only three days. Shrink-wrapping means the energy-consuming process from harvesting to delivery does not have to be repeated so often, and less product ends up in landfill where it will emit damaging methane.”

The book also explores the use and abuse of packaging and asks whether its label as villain is wholly justified. It also includes case studies, opinions and advice from well-known industry figures.

Why shrink-wrap a cucumber? is aimed at all those involved in the packaging industry, including packaging designers, manufacturers and retailers.

Speaking about packaging, the authors said: “Packaging is a reflection of our consumer society and to a large extent it has helped shape the world we live in. It helps us transport vast quantities of goods from continent to continent. It preserves and protects our food from contamination and allows us to inhabit the convenience culture, which pervades every aspect of modern life.”

The retail price is £24.95. For more information on the book see www.laurenceking.com

About Author

colin

colin

Related Articles



Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • February 18, 2018Vinisud
  • February 25, 2018fish international
  • February 27, 2018Int'l Food Fair
  • February 27, 2018Warsaw Gastro Show
AEC v1.0.4

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber





Subscribe Here



Advertisements