FDBusiness.com

Pearlfisher Creates Little Dish Go Gos

 Breaking News
  • Lactalis Expands in Infant Nutrition With €740 Million Acquisition Lactalis Group, the international dairy group based in Laval, France, is acquiring the Nutritional business of Aspen Pharmacare for €739.8 million (R12.9 billion). The business being acquired supplies a wide range of infant nutritional and growing-up milk products across both the premium and value segments. It manufactures and markets well established quality brands, including S-26, [...]...
  • Thatchers Cider to Invest £14 Million in New Cider Mill Thatchers Cider, the family owned English cider producer, is to invest £14 million in a new cider mill at its Myrtle Farm site in Somerset to meet growing demand for its products. The company has applied for planning permission and, if granted, the new mill would come on stream in 2019. “This investment is about our [...]...
  • Coca-Cola Great Britain Teams Up With Premier League Premier League and Coca-Cola Great Britain have announced a new three-and-a-half-year partnership, starting in January 2019. It is the first sponsorship Coca-Cola Great Britain will activate across multiple brands within its portfolio, showcasing a range of drinks including sparkling soft drinks, water and fruit-based drinks, with low and no-sugar options. The partnership will see Coca-Cola work [...]...
  • Barry Callebaut Completes $30 Million Capacity Expansion in North America Barry Callebaut, the world’s leading manufacturer of high-quality chocolate and cocoa products, has announced the completion of several expansion investments in three of its North American facilities located in St Hyacinthe, Quebec; Chatham, Ontario; and St Albans, Vermont. The investments amount to close to US$30 million and are in line with previously announced plans. Recent investments [...]...
  • Strong First Half From Hilton Food Group Hilton Food Group, the UK-based leading specialist international food packing business, has reported a 25.0% increase in turnover to £863.6 million and by 24.5% on a constant currency basis for the 28 weeks to 15 July 2018. Volumes increased by 12.7% reflecting growth in the UK, Ireland and Australia. Operating profit for the first half [...]...

Pearlfisher Creates Little Dish Go Gos

Pearlfisher Creates Little Dish Go Gos
February 05
16:54 2016

Having previously created the visual identity for UK healthy children’s food brand, Little Dish when it launched in 2006, Pearlfisher has designed the visual identity for the brand’s new snack range, Go Gos . The launch marks the brand’s first steps into the baby aisle, and opens the door to an exciting new category for Little Dish.

With a now established and award-winning range of healthy and convenient meals for toddlers, Little Dish wanted to offer families nutritious options for their little ones when they are out and about. As they originally did with children’s meals, Little Dish wanted to bring a fresh point of view to the snacking category by reframing snacking as positive behaviour and promoting the benefit of providing kids with wholesome ingredients that release energy slowly to help them stay healthy and active all day.

Pearlfisher’s new design brings the popular Little Dish characters – the Zoo Crew – all together for the first time, showing them being active and interacting with the product. Pearlfisher has maximised the language of good energy with a vibrant, informative and active design to encourage kids to live a colourful and well-balanced life, whilst still reassuring Mums of their nutritional goodness.

About Author

mike

mike

Related Articles



Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • September 15, 2018iba
  • September 25, 2018PPMA Show 2018
  • September 27, 2018Int'l Fruit Show (eurofruit)
  • September 30, 2018Trade Fair for Butchers, Caterers and Meat Industry (Meat Expo)
AEC v1.0.4

Jobs: Food Packaging

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber





Subscribe Here



Advertisements