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Tag "own brand"

Musgrave Group Aims For €1 billion in Own Brand Sales by 2014

    Musgrave Group Aims For €1 billion in Own Brand Sales by 2014

The Musgrave Group has launched a group wide own brand strategy across Ireland, Northern Ireland and Great Britain, which aims to deliver €1 billion in own brand sales by 2014.

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Asda Relaunches £8 Billion Own Label Food Range

    Asda Relaunches £8 Billion Own Label Food Range

Asda, the UK’s second biggest-supermarket group, has relaunched its entire range of more than 3,500 own label food products and invested over £100m in a concerted drive to improve product

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