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The Zamora Company Moves into American Whiskey

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The Zamora Company Moves into American Whiskey

The Zamora Company Moves into American Whiskey
November 23
09:53 2017

The Zamora Company, a Spanish fifth generation, family-owned global wine and spirits business headquartered in Madrid, has acquired an equity stake in Yellow Rose Distilling, a leading American whiskey distiller in Houston, Texas. The Zamora Company is best known for Licor 43, Spain’s leading liqueur brand, as well as Villa Massa Limoncello and a wide array of wines led by the iconic Ramon Bilbao range.

Yellow Rose, its founder and its full staff will remain at the helm and will manage the production, sales and marketing activities under the arrangement. “Yellow Rose Distilling is on the forefront of the whiskey boom, and we look forward to the continued growth of our brand across both US and International markets with the help of our new partner,” says Ryan Baird, founder and president of Yellow Rose Distilling. “With this new investment we can take Yellow Rose to the next level by expanding our production, growing our aged whiskey stock and improving our marketing capabilities.”

“We have been looking into the burgeoning US whiskey market for some time now, and we are ecstatic to be able to incorporate Yellow Rose into our growing global portfolio,” says Emilio Restoy, managing director of the Zamora Company. “We are excited about the prospects and trajectory of the Yellow Rose brand, and we are committed to significantly increasing the investment to further the Yellow Rose footprint.”

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