FDBusiness.com

Thorntons commercial focus pays off over key seasonal period

 Breaking News
  • Year of Considerable Progress For Dairy Crest Dairy Crest, the UK dairy group, increased revenue by 10% to £456.8 million and adjusted profit before tax increased by 2.8% to £62.3 million for the year ended 31 March 2018, compared with the previous year. Dairy Crest’s Cheese & Functional Ingredients business increased revenue by 8.8% to £277.2 million while revenue at the Butters, [...]...
  • Edrington Unveils the New Home of The Macallan Edrington, the international premium spirits company, has revealed the new distillery and visitor experience for The Macallan brand. The new distillery and visitor experience is located on the stunning Easter Elchies estate in Scotland, which has been home to the leading luxury single malt since 1824. From humble beginnings, the brand has risen to become [...]...
  • Nestlé Strengthens its Research Capabilities in Switzerland Nestlé has announced changes that further strengthen its research and development operations, the largest of any food company worldwide. Nestlé will bring together its two scientific discovery units, the Nestlé Research Center and the Nestlé Institute of Health Sciences, to build one impactful organization, Nestlé Research. The combination of two world-renowned research facilities with highly [...]...
  • Algaia Receives €4 Million Boost Algaia, will accelerate development and install a new specialty seaweed extract production unit at its Lannilis (Brittany-France) manufacturing facility dedicated to specialty algae extracts. The company’s main shareholder, Maabarot Products, has injected an additional €4 million in equity to support further expansion of the production facility and innovation center located in Saint-Lo (Normandy-France). Algaia works with local [...]...
  • Smarter Factories – Safer Working In food produce environments and packhouses, the benefits of automation when it comes to workforce health and safety are uncontended. From eliminating arduous and repetitive tasks to working uninterrupted within inhospitable chilled settings, robots are most certainly the future. Case loading specialist Brillopak and industrial automation pioneer Omron explore how smart robots, hardware and software can [...]...

Thorntons commercial focus pays off over key seasonal period

April 24
10:46 2013

UK chocolatier Thorntons has reported increased sales in the third quarter as its focus on the commercial channel drove performance over Valentine’s Day, Mother’s Day and Easter.

In a third quarter (Q3) trading update issued today, the company reported a 4% rise in total sales to £60.6m ($92.4m).

Thorntons began the process of closing just under half of its 344 own-stores in 2011 to focus on growing sales in third party retailers – its commercial channel.

Boxed chocolate share gains

Thorntons branded UK commercial sales grew by 10% in Q3 to £27.4m ($41.8m). The firm also grew its share in the UK Total Boxed Chocolate market from 11.7% to 12.2% and in the Inlaid Boxed Chocolate market from 32.9% to 35.6%.

UK commercial sales outpaced own-store sales for the first time this year, which were flat on £26m.

Thorntons CEO Jonathan Hart, said: “This period includes the important trading seasons of Valentine’s Day, Mother’s Day and Easter where we saw an encouraging sales performance in our main channels.”

The company’s Easter market share grew to 4.7% from 4% last year.

“Growing market share further demonstrates the strength of the Thorntons brand and offer. In addition as a result of actions taken over the past two years gross margins were slightly ahead of our expectations,” said Hart.

Profit outlook ‘above expectations’

He added that the firm now expected pre-exceptional profit before tax to be ahead of market expectations and said there was potential for further improvement in the final quarter.

Earlier this month, Thorntons said that the current market expectation for its full year earnings before tax was £3.1m ($4.7m).

International, private label and online

During Q3, the company also made substantial gains in export markets. International sales rose 30.8% to £1.1m ($1.7m).

The premium chocolatier is focusing on English-speaking markets such as Australia, South Africa, UAE and the USA.

Thorntons private label business, which was halted in late 2010, has restarted and made improvements during Q3, taking private label sales in the quarter to £1.7m ($2.6m).

Sales fell 4.6% for the company’s online business Thorntons Direct to £2.2m ($3.4m).The company launched a new website in September last year and said the changes were beginning to feed through.

About Author

colin

colin

Related Articles



Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • June 1, 2018Gluten Free Expo Slovakia
  • June 3, 2018Vinoble
  • June 4, 20188th WSO World Congress on Stevia Tasteful 2018
  • June 17, 2018The Excellence of Italian Food and Wine (Bellavita Expo)
AEC v1.0.4

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber





Subscribe Here



Advertisements