FDBusiness.com

UK Consumers Balk at High Cost of Organic Food

 Breaking News
  • Younger British Consumers Turn Over a New Leaf on Tea New research from Mintel reveals that as many as 37% of British consumers aged 25-34 have drunk 5-6 different types of tea at home or in the workplace over the past month*, compared to just 3% of those aged 55+. Furthermore, Brits aged 25-34 are the most likely to drink every variety of tea tracked by [...]...
  • Irish Consumer Confidence Hits New High Consumer confidence in Ireland has hit its highest level since the recession and is now the fourth most confident country in Europe, according to the latest Nielsen Global Survey of Consumer Confidence and Spending Intentions. The Republic of Ireland’s Consumer Confidence Index score – which measures attitudes each quarter on topics including personal finances and job prospects [...]...
  • Fifth Acquisition For Frutarom in 2017 Frutarom Industries, one of the world’s 10 largest companies in the field of flavours and natural specialty fine ingredients, continues its momentum of acquisitions and the implementation of its rapid and profitable growth strategy by agreeing to purchase of 100% of the shares of the UK company Flavours and Essences (UK) Ltd (F&E) for approximately [...]...
  • Market-leading Food Contact Conference, Plastics & Paper in Contact with Food – 4-7 December, Berlin Over 200 experts from across the food contact industry will come together in Berlin, Germany from 4–7 December 2017 to attend Smithers Pira’s Plastics & Paper in Contact with Foodstuffs (P&P) –http://www.food-contact.com/plastics-paper. With the European Commission having recently published EU regulation 752/2017 amending EU Regulation 10/2011 on plastic materials and articles intended for food contact, all [...]...
  • Croxsons’ Stunning Black Bottle For 6 O’Clock Gin’s Limited Edition Debut Leading glass packaging company Croxsons has supplied Bristol based distiller, 6 O’Clock Gin, with a stunning black bottle for their first limited edition gin product – the Brunel Edition. Since Bramley & Gage’s partnership with Croxsons for the re-launch of their 6 O’Clock gin, the Brunel Edition is the first limited edition gin for 6 O’Clock [...]...
  • Carlsberg Group Remains on Course Carlsberg Group has announced organic and reported net revenue growth of 2% to DKr31.77 billion (€4.27 billion) for the first half of 2017 although group beer volumes fell organically by 3%, chiefly due to a decline in Russia. Operating profit was up 15% organically, with all three regions – Western Europe, Eastern Europe and Asia [...]...

UK Consumers Balk at High Cost of Organic Food

UK Consumers Balk at High Cost of Organic Food
October 27
11:39 2010

Cost remains a strong deterrent against the purchase of organic goods for UK consumers, a new report from YouGov SixthSense reveals. In the same report it is shown that a significant number (13%) of UK consumers will only buy organic foods if they are locally sourced.

58% of UK consumers who avoid purchasing organic foods do so because of perceived high prices. Second to the issue of cost for the organic abstainer is a skepticism surrounding the benefits of eating organic: 1 in 4 consumers who do not buy organic do not think it is any better than non-organic food.

Despite issues of cost, 13% of UK consumers say that they only buy organic produce. These consumers are predominantly; affluent, Londoners, women aged 25 and over, educated, home owners and in one person households.

Commenting on the problem of cost for organic manufacturers, James McCoy, research director for YouGov SixthSense, says “Suppliers have been working hard to sustain interest in organic foods throughout this period of financial instability; many organic lines are coming down in price, and in some cases are equal to, or cheaper than standard branded products.”

A key demographic for the organic market, women aged 25-39, are markedly cold in their attitude towards organic – 71% in this bracket are not buying organic produce on account of cost. Overall, 42% of consumers say that they would buy more organic if they could afford it, while 1 in 3 consumers depend on special offers in order to take advantage of organic options.

James McCoy adds “There is a notable level of consumer disdain directed towards organic and those who engage in the organic lifestyle, as 1 in 5 consumers believe that organic products are used as status symbols. For many, organic foods occasion a feeling of insecurity with 14% of consumers saying they feel ‘guilty’ for not buying enough organic products.” For further information visit www.yougovsixthsense.com.

About Author

colin

colin

Related Articles



Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • September 11, 2017drinktec
  • September 13, 2017FI Asia
  • September 19, 2017PROCESS EXPO 2017
  • September 22, 2017Global Summit on Food & Beverages
AEC v1.0.4

The Magazine

F&D Business Preferred Suppliers

Advertisements