FDBusiness.com

WILD develops new concepts due to India approving steviol glycosides

 Breaking News
  • Biggest Single Investment in Scotch Whisky Tourism Launched by Diageo Diageo has announced a £150 million investment over three years to transform its Scotch whisky visitor experiences in the biggest concerted programme ever seen in Scotland’s whisky tourism sector. The centre-piece of the investment will be a new state-of-the-art Johnnie Walker immersive visitor experience based in Edinburgh, bringing to life the story of the world’s [...]...
  • AGRANA to Invest €100 Million in New Wheat Starch Plant AGRANA, the fruit, starch and sugar company, has laid the foundation for a second wheat starch plant at its biorefinery at Pischelsdorf in Tullnerfeld, Austria. The €100 million investment will double AGRANA’s wheat starch production, expanding the total processing capacity at the Pischelsdorf site from the current 800,000 tonnes to more than 1 million tonnes [...]...
  • Kerry Taste & Nutrition Announces Joint Venture With Ojah & Korys Kerry, the Taste and Nutrition company, as part of its ambition to become a market leader in the supply of innovative plant proteins, has just announced a joint venture with Ojah BV, market leading pioneer in the production of plant-based meat alternatives based in the Netherlands. Kerry Taste and Nutrition will become the majority shareholder of [...]...
  • Omega Ingredients Launching Next Generation of ΩMegaSweet® As the Sugar Tax launches, Biochemist Steve Pearce and the team at Omega Ingredients are moving the front line of sugar replacement technology forward by launching a new formulation of their natural flavour system ΩMegaSweet® with ΩMegaSweet® Extra, an unprecedented new sugar replacement, blended with the addition of third generation Stevia. The key benefit of Omega’s [...]...
  • Qualvis’ New Selection Pack Increases Sales For Twisting Spirits Leading carton manufacturer, Qualvis Print & Packaging, has produced distinctive new gift packaging for Oxfordshire-based craft gin micro-distillery, Twisting Spirits. The selection gift pack, comprising 3 x 20cl bottles, was created to showcase three flavours – Douglas-Fir, Kaffir Lime & Lemongrass and Earl Grey.  In maintaining consistency with the distillers’ brand identity, the pack complements the [...]...

WILD develops new concepts due to India approving steviol glycosides

WILD develops new concepts due to India approving steviol glycosides
December 09
10:57 2015

WILD Flavors & Specialty Ingredients (WFSI) offers a wide range of appropriate concepts containing less sugar and fitting in a modern life style, due to the fact that The Food Safety and Standards Authority of India approved the use of steviol glycosides as a non-nutritive sweetener in November 2015.

Around the world, most people enjoy sweet treats. The demand for “indulgent” food and beverages is constantly growing, as well as the trend towards “healthy nutrition”. As a result, there is huge sales potential for products which contain less sugar than the originals but still taste good. In response to this development, WFSI has created appropriate solutions, such as products sweetened with stevia extract for the Indian market.

WFSI offers products with different levels of Rebaudioside A so that each manufacturer can select the sweetening system which best complements its products and price point. The ingredients expert has used steviol glycosides in successfully positioning many of its customers’ products ? everything from beverages to confectionery.

The stevia plant has a great deal to offer: it contains sweeteners from natural sources and has no calories, which makes it a promising sugar substitute. As great taste expert, WFSI began investing in stevia R&D years ago, and it has developed technologies to master the challenges in handling stevia.

In recent years, WFSI has worked in close conjunction with a trained panel of sensory experts to produce a wide selection of Taste Optimizing solutions. These products not only influence the sweetening profile of products, they can also mask a possible bitter off note. Adding bitter blockers inhibits the appropriate taste receptors in the mouth and reduces bitterness. Natural ingredients which improve the mouthfeel and finish the sweetening profile complement this concept. The experts at WFSI combine different natural taste components to create great tasting products with high consumer acceptance. The Taste Optimizers do not contain any sugar substitutes or sugar alcohols such as erythrite. They can be labeled as “natural flavors” in the finished product. WFSI customizes these functional flavors to each individual product in order to achieve the best possible effect.

To achieve sustainable success in India, it is essential to have knowledge of the regional market and of flavor preferences. WFSI has decades of experience in product development, knows international as well as local markets and customizes its products to the respective taste favorites. This makes the company compelling to its customers in India as well, including the region’s “big players” as well as smaller local manufacturers. Thanks to investments in sites and staff in the last few years, WFSI has greatly expanded its capacity and product portfolio for this important future market.

WILD Flavors and Specialty Ingredients focuses on outstanding flavor, functionality, quality, and safety of its products.

About Author

admin

admin

Related Articles



Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • April 24, 2018Scandinavian Wine Expo
  • April 24, 2018InterFood Krasnodar
  • April 24, 2018Seafood Processing Global
  • May 2, 2018The Food and Drink Trade Show
AEC v1.0.4

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber





Subscribe Here



Advertisements