Yildiz Holding Refocuses on Snacking
In line with focusing on its main snacking business, Turkish food group Yildiz Holding has sold a 90% stake in its three beverage companies, Della Gıda, Bahar Su and İlk Mevsim Meyve Suları, to Dydo DRINCO, the Japan based beverage company, for 335 million Turkish Liras (Eur99 million).
Following the transaction, the Cola Turka, Çamlıca, Saka Su, Sunny, Maltana, Eskipazar, Flores and Link brands will be sold under DyDo DRINCO’s umbrella.
Yıldız Holding became the third largest biscuits company in the world with the acquisition of United Biscuits last December.
Founded in 1975, DyDO DRINCO is one of the leading players in the Japanes beverage market. With a wide sales network including over 280,0000 vending machine, DyDO DRINCO offers a wide range of non alcoholic beverages to consumers in Japan, a very developed market for vending machine business where the company holds the third place.
