AG Barr Expands IRN-BRU Brand into Energy Drinks Sector

May 29
10:26
2019
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AG Barr, the UK-based soft drinks group, is launching IRN-BRU Energy, a new energy drink that will hit shelves from 1 July 2019. The brand-new formula will combine the iconic flavour of IRN-BRU’s top secret essence with the taurine, caffeine, B vitamins and taste of an energy drink.