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Bonduelle increases sustainability, shelf appeal with new veg cans

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Bonduelle increases sustainability, shelf appeal with new veg cans

May 06
14:05 2013
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Vegetable canner Bonduelle has partnered with packaging firm Ardagh Group on new cans said to offer increased sustainability as well as a higher degree of consumer appeal.

Vegetable canner Bonduelle has partnered with packaging firm Ardagh Group on new cans said to offer increased sustainability as well as a higher degree of consumer appeal.

The new steel cans use nitrogen-dosing techniques (similar to those used in beverage operations) for the first time in food canning. According to the company, the development constitutes an advance in draw and wall ironing (DWI) can production and processing.

Sustainable shelf appeal

The new cans are lighter in weight than previous Bonduelle cans; the 400g can is said to use 15 percent less material, with a 43 percent reduction in wall thickness. According to Ardagh, metal is a more effective material in terms of increasing sustainability and preventing food spoilage than other materials.

Also, the cans include enhanced design features. Beading has been removed to impart a premium look and feel. The sleek surface permits application of premium labels; it also accepts direct printing onto the can.

New use

The new Bonduelle cans are made at Ardagh’s DWI facility in Deventer, in the Netherlands, and filled at Bonduelle’s Vaulx Vraucort factory in Northern france. The first product in the new cans is the Winter Vegetable range; it will be rolled out gradually across the remainder of the canned vegetable line.


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