Flexo printer installs Linx printers for Andrex promo
Parkside Flexibles has installed two Linx 7300 printers at its West Yorkshire facility to help it print unique codes on to packs of Andrex toilet rolls.
The flexographic printing firm said that the Linx printer has the ability to print up to 1300 items per minute, in a production line moving at five metres per second.
The unique codes being printed on Andrex packs feature up to 16 digits.
Andrex ‘Puppy Points’ codes are printed onto special promotional packs, and the points can be redeemed online by consumers for other goods, such as free cinema tickets.
Parkside Flexibles business development manager Richard Turnbull for said: “We considered alternative printers but the sheer capability, ease of use and low cost of ownership of the Linx 7300 made it the clear winner.
“Everything at Parkside is designed to ensure that each print job is produced to the highest quality standards – that means the equipment we buy, like the Linx 7300, has to be able to meet the high expectations our customers have.”
