FDBusiness.com

Cargill Reinforces Marketing and Communications Focus in Cocoa & Chocolate Business

 Breaking News
  • Diageo Introduces ‘Guinness 0.0’ Spread the loveDiageo has launched Guinness 0.0, a new non-alcoholic beer from the brewers at St James’s Gate in Dublin that boasts the same beautifully smooth taste, perfectly balanced flavour...
  • Top 10 Food and Beverage Trends to Accelerate Innovation in 2021 Spread the loveInnova Market Insights, food trend specialists for over 25 years, has unveiled its annual Top Ten Trends report. The comprehensive report equips manufacturers, retailers and brands with the...
  • C&C Group Impacted by COVID-19 as it Reports Interim Loss Spread the loveC&C Group, the vertically integrated premium drinks company which manufactures, markets and distributes branded beer, cider, wine, spirits and soft drinks across the UK and Ireland, has reported...
  • GEA Purger Ready For Propane Use Spread the loveGEA has launched the latest version of its Purger for refrigeration plants that uses the environmentally-friendly natural refrigerant R290 (propane). R290 has a very low GWP (Global Warming...
  • 2020 Global Water Drinks Awards Winners Spread the loveThe winners of the 2020 Global Water Drinks Awards were announced recently at an online awards ceremony during the virtual 17th Global Water Drinks Congress. Organised by global...

Cargill Reinforces Marketing and Communications Focus in Cocoa & Chocolate Business

Cargill Reinforces Marketing and Communications Focus in Cocoa & Chocolate Business
March 25
10:27 2015
Spread the love

Cargill’s cocoa & chocolate business has appointed Niklas Andersson (pictured) as Marketing & Communications Director for Europe, Middle East and Africa (EMEA) and Asia. Niklas Andersson joins Cargill from Corbion where he was Marketing Director for Purac, Corbion’s food business, leading their global marketing team. However he has spent the majority of his career with Unilever in a variety of roles including Marketing Director, Food Solutions for Central and Eastern Europe.

Niklas Andersson comments: “I am extremely pleased to join Cargill at such an exciting time – the cocoa and chocolate business is growing geographically and continues to get closer to customers. I am looking forward to applying my experience of B2B and B2C marketing, brand building and innovation to the company. In today’s fast-paced business world, the business-to-business angle needs to be increasingly consumer-oriented; we need to utilize Cargill’s food expertise and market knowledge to better anticipate consumer needs so we can best serve our customers.”

Niklas Andersson reports directly to Emiel van Dijk, Sales & Marketing Director of Cargill Cocoa & Chocolate, who added: “Niklas brings with him a wealth of expertise around marketing and innovation and an exceptional knowledge of the European food industry and its challenges. This will create real value for our customers, by building even stronger relationships with them and supporting their product and innovation goals.”


Warning: count(): Parameter must be an array or an object that implements Countable in /home/fdbusiness/public_html/wp-content/themes/legatus-theme/includes/single/post-tags.php on line 5

About Author

mike

mike

Related Articles

Food & Drink Business Conference & Exhibition 2016

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber

Subscribe Here



Advertisements