FDBusiness.com

Arla Foods and McDonald’s Celebrate 30 Year Partnership

 Breaking News
  • Sysco Grows European Business Sysco Corporation is to acquire Kent Frozen Foods, a successful UK-based food service distributor with revenue in the year ended 31st December 2016 of £47 million. The acquisition, which is conditional upon approval from the Competition and Markets Authority, will see Kent Frozen Foods join Sysco’s other UK businesses, including Brakes, Fresh Direct and M&J [...]...
  • Nestlé Nominates Three New Independent Directors to its Board Nestlé has announced that it proposes Pablo Isla, Chief Executive Officer of Inditex; Kasper Rorsted, Chief Executive Officer of adidas; and Kimberly A. Ross, former Chief Financial Officer of Baker Hughes, for election to its Board of Directors. The elections will take place at the company’s Annual General Meeting on April 12, 2018. At that time, three current directors, [...]...
  • Increased Funding For Promoting Europe’s Agricultural Products The European Commission has launched the calls for proposals for programmes to promote European agricultural products throughout the world and within the EU. A total of €169 million is available to co-finance the programmes, up from €142 million in 2017. Programmes can cover a wide range of issues from general campaigns on healthy eating to [...]...
  • The Coca-Cola Company Announces New Global Vision to Help Create a World Without Waste The Coca-Cola Company has announced that it is fundamentally reshaping its approach to packaging, with a global goal to help collect and recycle the equivalent of 100% of its packaging by 2030. This goal is the centerpiece of the Company’s new packaging vision for a World Without Waste, which the Coca-Cola system intends to back with a multi-year investment that [...]...
  • Partnership that Mitigates Cross Contamination Fits Like a Glove Two world leaders in their respective fields have combined their expertise to create Europe’s first bona fide antimicrobial nitrile gloves. Unigloves new Fortified single use gloves incorporate silver ion technology from BioCote®, which has been scientifically proven to destroy 90% of bacteria within just 15 minutes and 99.5% in only two hours – BioCote is also proven effective [...]...

Arla Foods and McDonald’s Celebrate 30 Year Partnership

Arla Foods and McDonald’s Celebrate 30 Year Partnership
August 11
08:52 2017

Working together with McDonald’s, Arla Foods is launching a new co-branded Happy Meal and Arla Organic Milk bottle which will roll-out across McDonald’s UK restaurants. The new design of the 250ml bottles, which will feature the Arla logo alongside the iconic Golden Arches, will be available in Happy Meals and will be sold in over 1,270 UK McDonald’s restaurants, reaching over 5.5 million customers per year. This marks the latest Arla initiative aimed at making its branded organic milk more accessible to customers.

Arla and McDonald’s have been working together for 30 years, with Arla supplying McDonald’s with organic milk since 2007 for use in its teas, coffees, porridge and Happy Meal milk bottles. This growing partnership means that Arla is expected to supply over 30 million litres of organic milk to the restaurant chain this year.

Arla and McDonald’s also have a long history of partnership on a series of agricultural initiatives, aimed at improving animal welfare, sustainability and farmer resilience. In 2017, McDonald’s was delighted to receive the Compassion in World Farming Good Dairy Commendation for the commitments, made with Arla, on welfare standards around their organic milk supply.

Off the back of their award, Arla is actively working to boost links between McDonald’s and Arla farmer owners by identifying a specific group of farmers to work with to ensure that it is continuing to meet the robust welfare criteria for dairy cows.

Jonathan Dixon, Vice President of Food Service at Arla Foods UK, says: “Arla has been working on a range of initiatives in recent months aimed at making organic milk more accessible to our consumers. We have recently repositioned our branded organic milk as Arla Organic Milk to highlight its free range credentials, and the rollout of the new bottle design for Arla Organic Milk 250ml into McDonald’s restaurants across the country is a great way for us to expand the reach of our products.

He adds: “The Compassion in World Farming awards win shows our ongoing commitment to our 30-year partnership with McDonalds and we look forward to working together on a series of new initiatives in the coming months and years. Watch this space!”

Pete Garbutt, McDonald’s UK Agriculture Manager, remarks: “Arla has been supplying McDonald’s with organic milk since 2007, and we’re proud that over 30 million litres will be distributed to our restaurants around the country this year. Our award-winning partnership with Arla has seen some excellent work take place on animal welfare and sustainability, and it was great to see our work recognised by Compassion in World Farming. I look forward to continuing to work to further improve the sustainability of our dairy supply.”

About Author

mike

mike

Related Articles



Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • January 19, 2018International Green Week
  • January 20, 2018Sigep Rimini
  • January 24, 2018International Bulk Wine and Spirits Show (IBWSS)
  • January 28, 2018ProSweets Cologne (Int'l Sweets and Biscuits Fair)
AEC v1.0.4

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber





Subscribe Here



Advertisements