FDBusiness.com

Bon Bon Buddies Partners With Disney to Create Fun and Fruity Healthier Confectionery

 Breaking News
  • £3.7 Billion Worth of Discounts Disappear From UK Supermarket Shelves as Promotions Fall to Lowest Levels in 10 Years The pressure on UK retailers to be more transparent in their pricing has seen the number of trade promotions fall to their lowest levels for 10 years, and in 2017, shoppers will receive £3.7 billion less in promotional savings. This is according to a new report by IRI, the provider of big data and predictive analytics [...]...
  • Whisky, Tequila and Gin to Drive Global Spirits Category Growth to 2021 Just released data from the IWSR 2017-2021 Forecast suggests global volumes of whisky, gin and tequila are expected to make gains of 55.2m, 7.1m and 5.8m nine-litre cases respectively over the next five years, following their rapid growth in 2016. These categories together with baijiu (+48.2m cases between 2016 and 2021), will contribute the most in the [...]...
  • Huge Export Win to China For UK Food Producers A new export deal with China will bring a £200 million boost to the UK food industry and support 1,500 jobs. Taking advantage of the growing demand for UK and drink in China, seven new businesses in England and Northern Ireland have secured access to export pork – including three producers who, in a first [...]...
  • CSM Bakery Solutions Closes Sale of BakeMark Business CSM Bakery Solutions, a global leader in bakery ingredients, products and services, has completed the sale of its BakeMark business to private equity firm Pamplona Capital Management. The sale of BakeMark, which was announced mid-July, is an important element in CSM’s decision to focus on their core business in Europe and North America. “Completing the sale [...]...
  • Needham Coding Ireland to Show Own Brand ‘N’ Series CIJ Printers For the First Time Newly established business, County Westmeath-based Needham Coding Ireland Limited, which was formed following a merger between The Needham Group and long-standing Irish distributor, Advanced Coding Solutions (ACS), will be highlighting a wide range of continuous ink jet (CIJ), thermal ink jet (TIJ) and laser coding and marking equipment, and associated printer inks and makeup at [...]...
  • Mars Food Expands its Portfolio With Acquisition Mars Food, part of Mars Incorporated, is acquiring Preferred Brands International, a US-based, fully integrated manufacturer and marketer of all-natural, ready-to-heat Indian and Asian food products sold primarily under the Tasty Bite® brand. Tasty Bite’s® portfolio includes a wide range of vegetarian offerings, including Indian/Asian entrees, spice and simmer meal kits, and organic rice and [...]...

Bon Bon Buddies Partners With Disney to Create Fun and Fruity Healthier Confectionery

Bon Bon Buddies Partners With Disney to Create Fun and Fruity Healthier Confectionery
February 01
12:25 2017

Europe’s premier provider of character and branded confectionery, Bon Bon Buddies, has been chosen by global entertainment giant, Disney, as the only British confectioner and one of only two European confectioners to create, produce and distribute a new and healthier alternative confectionery as part of Disney’s Healthy Living strategy.

Fruitickles, created by Bon Bon Buddies, will arrive on retailers’ and independents’ shelves across the EMEA region (Europe, the Middle East and Africa) from May 2017. The character-branded Fruitickles range comprises five products made with 100% fruit in mixed strawberry, orange and blackcurrant flavours. The range will come in singular consumption packs, multipack consumption packs, surprise bags (large and small sizes), surprise capsules and surprise cones, and includes:

  • Fruitickles singular consumption pack (18g, RRP £0.65 / €1.05)
  • Fruitickles multipack consumption pack (90g [5x18g], RRP £2.85 / €4.28)
  • Fruitickles surprise bag (small – 6g, RRP £1.09 / €1.65, large -10g, RRP £1.99 / €3.49)
  • Fruitickles surprise capsule (6g, RRP £0.89 / €1.19)
  • Fruitickles surprise cone (10g, RRP £2.50 / €3.85)

The range will feature characters from some of the most well-known and loved Disney brands including Disney Princess, Frozen, Cars 3, Spiderman and Star Wars.

In addition to counting as one of the recommended five-a-day portions of fruit and vegetables, Fruitickles is a portion-controlled and gluten-free product with no added sugar, no artificial flavours or colourings and is suitable for vegetarians.

The exclusive three-year partnership arises from Disney’s Healthy Living strategy, which aims to encourage young children and adults to live well, live healthy and have fun.

“We have a longstanding relationship with Disney and have worked with them for the past 14 years,” says Justin Thomas, managing director of Bon Bon Buddies. “We’re about to embark on a fantastic journey with an exciting product range that is really going to excite the confectionery market, and we are thrilled to be working alongside Disney again with Fruitickles. Our team has worked extremely hard to develop Fruitickles from its concept and brand right through to the recipe and design. Each product has been designed to ensure it embodies creativity and fun – elements that not only form part of Disney’s Healthy Living ethos but are also written into our corporate DNA.”

Pictured (L-R): Bon Bon Buddies managing director, Justin Thomas; group sales, licensing and marketing director, Graham Dyer; and finance director, Joanne Manfield.

He adds:“Fruitickles is made with 100% fruit and is a healthier alternative to standard confectionery on the market, especially as many other products that promote themselves as fruit-based products only, in fact, contain about 0-6% fruit. Creating Fruitickles has been a journey that we’ve put our heart and soul into, from scouring the globe for the best natural ingredients to designing a product that will excite not only Disney fans, but also consumers across the EMEA region looking for a healthier confectionery alternative.”

Martin Driver, director of Food at Disney, says: “Disney champions the happiness and well-being of kids, parents and families, and we believe we can play a positive role in helping people make healthier choices. We’re delighted that Bon Bon Buddies has come on board to help us take forward our new Healthy Living strategy, with Fruitickles playing an integral role within this. The team at Bon Bon Buddies has developed a product range that we are so proud to be a part of and we are confident that this partnership will only go from strength to strength.”

The Disney partnership is the latest in a string of successes for Bon Bon Buddies. In its 2015-16 financial year, the confectioner saw record growth in turnover of 13%, a 33% increase in sales of its own-brand products and secured a raft of new licensing contracts with world-renowned brands such as Universal, Warner Brothers and Mattel.

Established in 1993, Bon Bon Buddies has grown to become Europe’s premier provider of licensed and own-brand character confectionery to over 40 countries worldwide, with eight dedicated European sales and logistics facilities with further distribution in Central Eastern Europe, China, South East Asia, the Middle East and the US.

About Author

mike

mike

Related Articles



Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • September 11, 2017drinktec
  • September 13, 2017FI Asia
  • September 19, 2017PROCESS EXPO 2017
  • September 22, 2017Global Summit on Food & Beverages
AEC v1.0.4

The Magazine

F&D Business Preferred Suppliers

Advertisements