Growing Demand for Go-less® – A Natural Solution For Urinary Incontinence in Adults

 Breaking News
  • Scottish Food and Drink Exports Hit Record £6 Billion Overseas Scottish food and drink exports were worth approximately £6 billion in 2017 – almost £570 million more than 2016. Food exports were valued at about £1.6 billion – a rise of 15% (£214 million) during the same period. Exports of food to Europe were worth £1.1 billion after an increase of 13%, or £125 [...]...
  • UK Casual Dining Contraction is Independents’ Opportunity With casual dining brands closing sites and scaling back expansion in the UK, well-run independent operators have an opportunity to take back market share, says buying specialist Lynx Purchasing. Operators who do their homework on the eating-out market, including implementing strong buying disciplines, can broaden their customer appeal, says Lynx Purchasing managing director Rachel Dobson. “Since the [...]...
  • AAK UK Opens First Customer Innovation Centre AAK UK has opened a new Customer Innovation Centre in Hull to take its co-development work with leading food brands to new levels of success. AAK, the UK’s leading manufacturer and supplier of edible oils, fats and semi-speciality oil ingredients, works in close partnership with some of the most famous names in food and bakery to [...]...
  • Marks and Spencer Selects Zetes to Transform Food Supply Chain Operations Marks and Spencer (M&S) has selected Zetes to help transform visibility and fulfilment across its fresh food supply chain. The partnership will also see greater collaboration between M&S and its food suppliers via Zetes’ supply chain visibility platform, ZetesOlympus. Through ZetesOlympus, M&S will gain real-time fulfilment performance insight across its fresh food supply chain. The platform will help M&S [...]...
  • Guinness Remains Ireland’s Most Valuable Brand at €2.1 Billion Guinness remains Ireland’s most valuable brand after growing by 5% over the last year to a brand value of €2.1 billion on the back of new product innovations and steady sales of the world-famous draught, according to the latest report by Brand Finance, the world’s leading independent brand valuation and strategy consultancy. Guinness’s brand value has [...]...

Growing Demand for Go-less® – A Natural Solution For Urinary Incontinence in Adults

May 28
12:59 2013

Frutarom Health, Switzerland, reports increased demand for Go-Less®, its natural ingredient targeting urinary incontinence in adults. Recently, a number of supplements for urinary incontinence containing Go-Less, were launched in Europe and North America and Frutarom Health expects strong sales growth of this ingredient.

According to a 2012 article in ‘Nonwovens Industry’ magazine, with 200 million people worldwide affected, urinary incontinence in adults is becoming more widespread as older populations continue to represent a larger global demographic segment. An overwhelming majority of sufferers are women – approximately 75-80% – but more men are affected by the condition than ever before. Moreover, increasingly younger people are being afflicted.

Due to shame and embarrassment, people who are afflicted with incontinence typically do not discuss it, even with their doctor. This leads to feelings of inadequacy and isolation. Go-Less thus provides relief that is both physical and psychological, making it doubly effective without side effects.

“The market for urinary incontinence remedies in adults is growing fast, especially in the US and Western Europe where active seniors and even younger sufferers are seeking natural products that are effective and do not interfere with their lifestyle,” says Patricia Maureira, Product Manager of the LifeLine at Frutarom Health. “Frutarom has seen an increasing market interest in Go-Less in the US and West and Eastern Europe during the first quarter of this year alone.”

SEVURIN® is one new all-natural supplement that contains Frutarom’s Go-Less. It is marketed by Hilton Pharma, Italy, exclusively to pharmacies, para-pharmacies, and top herbalists in Italy. SEVURIN helps to combat female incontinence – in specific, light incontinence in women – and helps to promote normal function of the urinary system.

SEVURIN contains a proprietary blend of Go-Less consisting of EFLA® 940, a natural ingredient derived from pumpkin seed, specifically Cucurbita pepo L. (var. styriaca) seeds, and SoyLife®40%, isoflavones from soy germ (Glycine max L.). This combination provides a natural support in the treatment of micturition disorders, with pre-clinical, in vitro research and clinical studies supporting its safety and efficacy in addressing the cause of overactive bladder and urinary incontinency as well as reducing its symptoms.

Go-Less is ideal for capsules, tablets and soft gel formats. Frutarom uses patented, sustainable, EFLA®HyperPure technology to produce Go-Less in its facilities in Wädenswil, Switzerland, and in New Jersey, USA.

About Author



Related Articles

Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • March 18, 2018ProWein
  • March 21, 2018World Olive Oil Exhibition
  • March 28, 2018FOOD INDUSTRY
  • April 4, 2018The leading event for the snack and food-on-the-go market
AEC v1.0.4

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber

Subscribe Here