FDBusiness.com

Guinness Removes Plastic Packaging From its Beer Packs

 Breaking News
  • Solid Revenue Growth at Froneri as Significant Investment Programme Continues Froneri, the international ice-cream manufacturer, has reported solid group revenue growth of 3.6% to €2.6 billion for year ended 31 December 2018. Created in 2016 as a joint-venture between PAI Partners and Nestlé, Froneri is the second largest manufacturer of ice cream in Europe, the third largest worldwide and the number one private label producer [...]...
  • Where the Food and Beverage World Tastes Success – Fi Europe & Ni Returns to Paris This year, Food ingredients Europe & Natural ingredients will once again be the food industry’s epicentre over the course of three days. The Parc des Expositions Paris Nord Villepinte will become the number 1 platform where leading ingredient manufacturers establish numerous high-quality business connections. Trade visitors can expect a broad spectrum of products, concepts and [...]...
  • A Gut Feeling About Body Fat Research shows that loss of body fat causes the growth of the intestine and increases its capacity to absorb nutrients. This presents new approaches for weight management. Researchers at Teagasc (Irish Agriculture and Food Development Authority) and the University of Aberdeen have found that the depletion of fat stores inside the body causes the growth of [...]...
  • First Milk Acquires Fonterra’s 51% Stake in Fast Forward Joint Venture First Milk, a wholly British farmer-owned dairy co-operative, has agreed to purchase Fonterra’s 51% share of its Fast Forward joint venture, established in 2011, and has entered a new strategic partnership with Havero Hoogwegt for global WPC80 sales and distribution. From July 2019, First Milk will be the sole owner of the whey protein concentrate [...]...
  • Leaders in Luxury Packaging Join London’s Most Exclusive Packaging Event Luxury Packaging London 2019 will celebrate its 10th anniversary when it returns to Olympia on 11 & 12 September, hosted alongside Packaging Innovations. As the UK’s leading luxury packaging event, it will bring together over 180 exhibitors and a dedicated audience of senior buyers, all looking to source the latest in luxury packaging solutions. With consumer concerns [...]...

Guinness Removes Plastic Packaging From its Beer Packs

Guinness Removes Plastic Packaging From its Beer Packs
April 16
10:41 2019

Plastic ring carriers and shrink wrap will be removed from multipacks of Diageo’s beer brands including Guinness, Harp and Smithwick’s. Diageo is investing £16 million to reduce the amount of plastics used in its beer packaging, which will see:

  • The introduction of 100% recyclable and biodegradable cardboard to replace plastic
  • A reduction of plastic waste that is the equivalent of removing 40 million 50cl plastic bottles from the world* which, if laid out in a row, would reach from London to Beijing (8,136 km).

The new sustainable beer packs will be on shelves on the island of Ireland from August 2019 and from Summer 2020 in Great Britain and other international markets. Individual cans are fully recyclable, including the widget which is contained inside cans of Draught Guinness.

“For 260 years Guinness has played a vital role in the communities around us. We already have one of the most sustainable breweries in the world at St. James’s Gate and we are now leading the way in sustainable packaging. This is good news for the brand, for our wider beer portfolio and for the environment,” says Mark Sandys, Global Head of Beer, Baileys and Smirnoff.

David Cutter, Chief Sustainability Officer and President, Global Supply & Procurement at Diageo, says: “Great packaging is essential for our products. Consumers expect our packs to look beautiful, be functional, and sustainable. I am proud to announce this investment, through which we have been able to combine all three. We have been working tirelessly to make our packaging more environmentally friendly and I’m thrilled with this outcome for Guinness and our other global beer brands.”

 

 

 

 

About Author

mike

mike

Related Articles



Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • October 17, 2019Future Food-Tech
AEC v1.0.4

Jobs: Food Packaging

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber

Subscribe Here



Advertisements