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Yoghurt brand reduces sugar content in kids’ products by 40%

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Yoghurt brand reduces sugar content in kids’ products by 40%

Yoghurt brand reduces sugar content in kids’ products by 40%
October 11
09:47 2016

Anchor Uno, a New Zealand-based yoghurt brand owned by dairy giant Fonterra, has re-launched its children’s yoghurts with 40% less sugar than the original product.

Brand manager Nicola Carroll said: “We are always working on our product formulations, fine-tuning, reviewing and improving our products, prioritising ones that deliver the goodness of dairy nutrition to kids.”

The fine tuning from Anchor Uno has removed the sugar from the yoghurt base altogether, with the only sugar content coming from added sugar in the fruit preparation. This 40% reduction in sugar was achieved with no artificial colours, flavours or sweeteners.

The company indicates that their extensive research has shown that the reduction in sugar has not translated to a compromise on taste, with the new formulation equally or more preferred than the previous recipe.

General Manager of Nutrition at Fonterra, Angela Rowan, commented: “Anchor Unois a great example of our commitment to nutrition – providing the goodness of dairy with less added sugars, in line with recommendations from public health authorities such as the World Health Organisation.”

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