Global snacking group Mondelēz International has launched a strategic e-commerce partnership with Alibaba Group, the largest online and mobile commerce company in the world. The collaboration enables Mondelēz International to
Marketing
By David McNamara of Verify Technologies In today’s fast paced world of increasing legislation, tighter margins and shorter lead times, there are serious questions that you, as business owners and
KP Snacks has revealed the new packaging design for its iconic nut brand -KP Nuts. The fresh look and feel has been developed by award-winning branding consultancy, Coley Porter Bell.
In a further bid to enhance Scotland’s trade relationships with the Asian market, Seafood Scotland, along with some of Scotland’s leading fish and seafood companies, is representing the seafood sector
Dr Pepper is to release hundreds of “one of a kind” label designs for its 20oz bottles, as it debuts a new summer marketing campaign. Pick Your Pepper will “celebrate millennial
Coca-Cola Great Britain has reduced the sugar content of Coca-Cola Life™ even further so that it will contain 45 per cent less sugar and calories than regular (full sugar) colas.
A team of five young people have been appointed to act as ambassadors to inspire a new generation of young people to work in the food and drink industry. The
Whilst craft drinks have revolutionised the alcoholic drinks industry over the past decade, it seems that many British consumers are still unsure as to what the term ‘craft’ actually means.
Carlsberg has agreed a three year extension to their long standing partnership with Liverpool Football Club. The deal secures Carlsberg’s role as the club’s Official Beer until the end of
Two popular bottled water brands – China’s Ice Dew and smartwater, which is available in the United States, Canada, Great Britain and South Korea – both passed the $1 billion
Businesses in the food industry are still leaving themselves exposed to risk when it comes to social media. That’s according to the 2015/16 Social Media at Work Survey conducted by specialist
The European Commission has announced an additional package of exceptional measures using all the tools made available in the Common Agricultural Policy (CAP) to support EU farmers while safeguarding the
Food and beverage manufacturers can no longer succeed by fine-tuning a relatively straightforward process of pushing as much through the production and supply chain operations as efficiently as possible. They
A dedicated gluten-free bakery has triumphed at the Welsh Business Awards, organised by the South Wales Chamber of Commerce, in association with the University of South Wales. Welsh Hills Bakery was
Bord Bia (the Irish Food Board) has saluted the success of The Little Milk Company and Cashel Farmhouse Cheese in taking top honours at France’s premier cheese and dairy products event,
Dublin-based Principal Logistics Technologies, a warehouse management solutions provider, has won a major contract with Dale Farm in Cookstown, County Tyrone in Northern Ireland, to provide a warehouse management system
United Biscuits has announced its biggest NPD for 2016 with the launch of new McVitie’s Digestives Nibbles. The first innovation of its kind for the UK biscuit category, the product
BrewDog has become the latest brewery to embrace veganism by registering 23 of its beers, including flagship brews Punk IPA and Five AM Red, with The Vegan Society’s Vegan Trademark. BrewDog
In an unprecedented, the world’s top avocado producing countries have united to create the first global avocado entity, the World Avocado Organization (WAO). The primary purpose of the new organisation
The Teeling Whiskey Company has announced that its Visitor Centre, at its new distillery in Newmarket in the Liberties area of Dublin City, has won the highly coveted ‘Visitor Attraction
Having previously created the visual identity for UK healthy children’s food brand, Little Dish when it launched in 2006, Pearlfisher has designed the visual identity for the brand’s new snack range,
A Great British Food Unit has been established by the British Government to turbo-charge UK food exports and support industry growth plans, like their target of increasing manufactured food exports
Trace One has announced that Irish retail leader Musgrave Group has renewed its agreement for Trace One’s Product Lifecycle Management
Mondelēz International’s the OREO brand, the world’s number one cookie, has launched its new, globally integrated marketing campaign ‘Open Up
Marking a significant shift in its marketing strategy, Coca-Cola has announced that for the first time, all Coke Trademark brands
Nestlé has strengthened its global capabilities in e-commerce by signing a partnership with Alibaba in China, to grow online sales,
At the end of 2015, GEA received a major order from Danone to equip a new state-of-the-art facility for its
Nestlé is ranked first in the 2016 Access to Nutrition Index (ATNI) for its marketing of breast milk substitutes and
Pots & Co., producers of handmade puddings, will provide a little light indulgence at 30,000 feet after agreeing a contract
Arla Foods, the UK’s largest dairy company, has launched a unique branded milk product – Arla ‘Best of Both’ (Arla
The UK Advertising Standards Agency (ASA) has upheld a complaint made by the Children’s Food Campaign (Sustain) and ordered Nestle’s
Leading organic dairy co-operative, OMSCo (the Organic Milk Suppliers Cooperative), has won the prestigious Food Chain Marketing Award, an annual
In a move to support British dairy farmers, supermarket group Morrisons has confirmed that it will increase the retail price
Breakfast and snacks giant Kellogg’s has been confirmed as an official Team GB Partner for the Rio 2016 Olympic Games.
The Jameson Experience Midleton (JEM), which is part of Irish Distillers Pernod Ricard, has won the ‘Ultimate Ambassador Award’ at the
The European Commission has adopted new Guidelines on how specific agricultural derogations from EU antitrust rules apply to the sale
Teagasc, the Irish Agriculture and Food Development Authority, is holding a symposium on technology transfer on Tuesday, 24 November 2015
Nescafé is partnering with Facebook to launch an immersive video, pioneering new technology just released for the platform. The Nescafé
GEA has built a unique whole milk drying plant for Fonterra in New Zealand. It is unique not because of
William Grant & Sons UK has announced that Russian Standard Vodka will be joining its premium spirits portfolio on 1st
Iglo Group, Europe’s largest frozen food business, has implemented a cloud based Treasury Management System (TMS) from Salmon Software. Iglo
Ongoing price wars in countries like the UK, France, Greece and Spain are keeping prices low, but are failing to
High street restaurant icon wagamama appointed leading brand consultancy Pearlfisher to create their new takeaway experience. Spanning brand strategy and
As the global focus on nutrition and general wellness continues to take centre stage, Kerry Group has announced the launch
Nestlé Health Science, a Nestlé subsidiary dedicated to developing nutritional solutions for people with specific medical conditions, is investing SFr67
GEA has built a complete processing plant for infant formula production for Yashili, one of the Big Three producers for
Morrisons’ new milk brand ‘Morrisons Milk for Farmers’ is now on sale with 23p or 10 pence per litre from
Tesco has become the first UK supermarket to offer an immediate price match at tills, guaranteeing to customers they will
Systems Integration (SI), a software house dedicated to providing solutions for the food processing industry, has announced that its latest
The European Commission has published a Roadmap on the evaluation of the EU Nutrition and Health Claims legislation. This Roadmap
Building on the recent success of their crowd-sourced apple appeal, Scottish cider company Thistly Cross is now working with a
Nestlé has entered the global super-premium chocolate category with its almost 200 year old Swiss chocolate brand Cailler. With Amazon
Irish consumers aged 25 to 45 are more aware of the role lamb production plays in the rural economy and
Kerry Group, the global taste & nutrition and consumer foods group, has opened a new Global Technology & Innovation Centre
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