FDBusiness.com

Kent links up with MetalMatters

 Breaking News
  • Deliveroo, Costa Coffee and BrewDog are the UK’s Fastest Growing Brands Deliveroo, Costa Coffee and BrewDog are growing in value faster than any other UK brands, according to the 2019 BrandZ™ Top 75 Most Valuable UK Brands, announced by WPP and Kantar. Vodafone remains the UK’s most valuable brand, worth US$26.5 billion (£21.5 billion), followed by HSBC and Shell. Deliveroo, at no.50 after increasing its value 54% [...]...
  • Arla Foods Ingredients Obtains GRAS Approval For Alpha-lactalbumin in Infant Formula Arla Foods Ingredients has obtained Generally Recognized as Safe (GRAS) approval relating to its use of alpha-lactalbumin in infant formula. The US Food & Drug Administration (FDA) issued the company with a GRAS Notice known as a ‘no objection letter’. It states that it has no questions regarding the safety of fractionated whey protein concentrate [...]...
  • Java Republic is ‘Beverage Company of the Year 2019’ in Ireland Java Republic won the award of Beverage Company of the Year at the recent 2019 Food & Drink Business Awards. These prestigious awards celebrate the very best in food and drink manufacturing, retail, and food service across the island of Ireland. The Awards recognise the very best in the industry across 18 categories. For Java Republic winning Beverage [...]...
  • First Half Profits Fall at Bakkavor Group Bakkavor Group, the leading provider of fresh prepared food in the UK with a growing international presence in the US and China, has reported a sharp fall in operating profit to £29.3 million for the 26-week period ended 29 June 2019, compared to £54.1 million in the prior period. Group revenue was up 1.4% at [...]...
  • Norwegian Salmon Ranked Most Sustainable Among World’s Largest Protein Producers Norwegian aquaculture companies hold four out of the top 10 spots in the 2019 Coller FAIRR Protein Index, ranking 60 of the world’s largest publicly-listed protein producers on how they perform on sustainability. The Index looked at how the world’s largest producers of meat, dairy and seafood performs on various risk factors relating to sustainability. The [...]...

Kent links up with MetalMatters

Kent links up with MetalMatters
October 30
12:45 2012

MetalMatters, the metal packaging recycling campaign, has launched what it calls its most ambitious campaign to date, in partnership with Kent Waste Partnership.

According to MetalMatters, the latest campaign sees the marketing communications campaign roll out across 12 local authorities in Kent.

It will run until early December and will include two direct mail drops to each of the 630,000 households in the county.

Since its pilot in 2010 MetalMatters has been closely followed by policy makers, and featured in the Government’s Review of Waste Policy in 2011 as an example of best practice.

Now recently-appointed Minister for Resources Lord de Mauley has also given the programme his support.

Government support 

Commenting on the launch Lord de Mauley said: “MetalMatters is a great example of how industry and local authorities can work together to engage local communities, drive up recycling rates and also support further development of our waste management and recycling sectors.  The programme in Kent is on a very ambitious scale and we will follow this campaign with interest to see what it achieves.”

The Kent campaign includes leaflets, which will be sent to every home in all 12 districts, supported by locally-targeted advertising and awareness-raising events.

Recycling vehicles and buses will carry the ‘make your metals matter’ message.  The eight week campaign, which is managed by Alupro, is being jointly funded by an industry partnership comprising the UK’s leading producers, users and recyclers of metal packaging and Kent Waste Partnership.

Rick Hindley, executive director of Alupro added: “2012 has been an exciting year for MetalMatters, and we are delighted to have the opportunity to run the programme on such a grand scale in Kent. We are looking forward to seeing how the campaign develops and the impact it has on household metal packaging and attitudes to recycling.”

About Author

colin

colin

Related Articles

Food & Drink Business Conference & Exhibition 2016

Upcoming Events

  • October 1, 2019PPMA Total Show
  • October 17, 2019Future Food-Tech
  • November 18, 2019Plastics Caps and Closures Conference 2019
AEC v1.0.4

find food jobs

The Magazine

F&D Business Preferred Suppliers

New Subscriber

Subscribe Here



Advertisements