Following the introduction of plain packaging for tobacco products and repeated calls to extend the legislation to other sectors, Brand Finance has once again analysed the potential impact of such
Marketing
Farmer-owned Danish Crown is setting a new direction towards a more sustainable future from farm to fork. A new brand and narrative will make it clearer to customers and consumers
Deliveroo, Costa Coffee and BrewDog are growing in value faster than any other UK brands, according to the 2019 BrandZ™ Top 75 Most Valuable UK Brands, announced by WPP and
Coca-Cola European Partners (CCEP), the world’s largest Coca-Cola bottler, is piloting robotic technology at Alton Towers Resort in England to help deliver some of the nation’s favourite beverages to customers,
By Filip Schiettecat, Senior Director Industry Management at Siemens PLM Software. The food and beverage industry faces a set of unique demands that, when combined together, result in an environment
Nestlé has introduced two new on-trend flavours to its much-loved Munchies brand in the UK and Ireland. Available in 101g sharing bags, new Munchies Chocolate Fudge Brownie and Munchies Cookie
World-famous tea brand Twinings has chosen ecommerce analytics provider e.fundamentals to help drive sales of its everyday and speciality teas through retailers’ websites. Twinings becomes the second brand from Associated
A new report, Health on the Shelf published by RSPH (Royal Society For Public Health) and Slimming World, exposes the marketing tactics used to drive sales of unhealthy products and
Food Works, an initiative of Bord Bia, Enterprise Ireland and Teagasc, is calling on food and drink entrepreneurs throughout the country to apply for its 2020 programme. The supports offered
Clean and clear labeling concerns are now well established in the food and beverage industry, having featured as a key and running theme through all Innova Market Insights’ Top Trends
Potatoes are still the most consumed carbohydrate in Ireland with 97% of all households purchasing potatoes and a recorded growth in purchase of 1.3% to September 20181. Irish people are eating potatoes
Two new studies from WHO/Europe show that a high proportion of baby foods are incorrectly marketed as suitable for infants under the age of 6 months, and that many of
AB World Foods, the ethnic foods division of Associated British Foods, has selected ecommerce analytics provider e.fundamentals to help drive sales of its products through retailers’ websites. AB World Foods,
American drinks giant, Coca-Cola, retains its position as the world’s most valuable soft drinks brand after recording a 19% increase in brand value to US$36.2 billion, according to the latest
Bord Bia (Irish Food Board) has opened a new office in Tokyo, Japan, bringing to 14 the number of international offices it has promoting the Irish food and drinks industry
Research shows that there is good awareness of milk fat globule membrane (MFGM), an important nutritional component of breast milk, among mothers and mothers-to-be.1 MFGM is found naturally in breast
AG Barr, the UK-based soft drinks group, is launching IRN-BRU Energy, a new energy drink that will hit shelves from 1 July 2019. The brand-new formula will combine the iconic
Carlsberg and Liverpool Football Club have agreed a five-year extension to their partnership – securing Carlsberg’s role as Official Beer until the end of the 2023-24 season. The new deal
Irish Distillers, Ireland’s leading supplier of spirits and wines and producer of some of the world’s most well-known and successful Irish whiskeys, has launched its first podcast, ‘A Story of
Samworth Brothers, the family-owned British food group, has launched a new food-to-go business and delivery service – Fresh Food For Now Company. The new venture marks the evolution of the
Müller is set to revolutionise the UK yogurt category with new and improved recipes for the nation’s two favourite yogurt brands, Müllerlight and Müller Corner[1]. The dairy company has also
Seafood Scotland has launched ‘Changing Tides’ – a strategic action plan designed to be a catalyst for change in Scotland’s seafood sector. The action plan is designed to deliver a
At the beginning of every year there is a flurry of industry forecasts with every brand, restaurant and manufacturer throwing
FrieslandCampina Ingredients, one of the leading global ingredient manufacturers, has introduced its new global segment organisation which incorporates its four
Kerrygold, the brand owned by Irish dairy farmers through the Ornua dairy co-operative, has exceeded €1 billion annual retail value
McCain Foods, the world’s largest manufacturer of frozen potato products, has signed up to eCommerce analytics provider e.fundamentals to help
Sustainability is complicated, and when it comes to packaging, it can manifest itself in many ways and on many levels.
Nestlé and Carrefour, the French retail group, have announced that they are giving consumers access to blockchain data for Mousline
Carlsberg UK has launched its most ambitious and honest consumer facing campaign ever in a bid to drive reappraisal of
Nestlé has announced the creation of the Nestlé R&D Accelerator based in Lausanne, Switzerland. The accelerator brings together Nestlé scientists,
Valio is the most sustainable brand in Finland for the sixth consecutive year, if you ask consumers. The 2019 Sustainable
Dairy has long been one of the most creative categories in the supermarket, creating new types of products and bringing
Two of Diageo’s iconic spirit brands – Johnnie Walker and Tanqueray – have been recognised in the annual list of
The Irish Whiskey Association (IWA) has welcomed the official announcement by the European Commission that Irish whiskey’s status as a
Two-thirds (67%) of consumers support the idea of a recognisable carbon label to demonstrate that products have been made with
Coca-Cola Great Britain will expand its portfolio with the launch of Coca-Cola Energy, the first energy drink released under the
A national board has been brought together to oversee the delivery of an ambitious plan to boost food tourism in
Jameson Irish whiskey, which is produced by Irish Distillers at Midleton Distillery in Cork, has entered the top 10 of
A Cotswolds-based supermarket has experienced a flood of customers wanting to use new provenance-scanning technology after it became the UK’s
Kerrygold, Ireland’s iconic dairy brand and one of the country’s most successful food exports globally, is placing Irish farming families
Diageo has announced that plans have been formally submitted for the flagship Johnnie Walker visitor centre in Edinburgh. The Edinburgh
Carlsberg Group has unveiled a new Carlsberg Danish Pilsner as part of a bold strategy to revitalise its flagship beer
As the IQF vegetable market moves towards stand-up pouches, ILAPAK is at the ready with a new generation of versatile
Investors and consultants alike are full of excitement about the success potential of start-ups. Phrases like “there’s never been a
Jameson Irish Whiskey, which is produced by Irish Distillers in Midleton Distillery, has unveiled an evolution of its iconic bottle
The Irish Whiskey Association (IWA) has published statistics which show that there were 923,000 visitors to Irish whiskey distilleries in
The iconic global brand Guinness is to become the new title sponsor of the Six Nations, with the Championship to
The UK grocery market is set to experience 2.4% growth this Christmas, with shoppers predicted to spend £21.6 billion over
Historic Port brand Dow’s is relaunching its range of Aged Tawnies in a bid to attract a younger audience, with
Edrington, the international premium spirits company, has released its first ever global advertising campaign for The Macallan brand, the leading
The European Commission has adopted the 2019 promotion policy work programme, with €191.6million to be made available for programmes selected
Arla Foods is bringing its heritage in milk production and follow-on formula to parents with a new range of baby
HKScan, the Nordic food and meat group, has started exporting Finnish poultry products to Sweden. They will initially be sold
The European Commission will provide funding of €172.5 million from the EU agricultural budget to promote EU agri-food products in